Tag Archives: conversions

SEO Is Working – So Why Aren’t Sales Increasing?

Ask David: “My traffic statistics have grown organically, so SEO is working, but sales are not growing – how do I know I am on the right track or what else should I be doing?“ This is a very common … Continue reading

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Why Simple Websites Often Convert Better Than Fancy Websites

If you’ve ever noticed a plain-looking website (like Craigslist back in the day) outperforming a flashy, animation-heavy one, you’re not imagining things. This happens all the time across industries – from home services to e-commerce to SaaS. The reason is … Continue reading

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How to Build an Effective Social Media Strategy for Your Business or Website

Social media is one of the most powerful tools for growing your brand, attracting customers, and building a loyal community. But without a clear strategy, your efforts can feel scattered, inconsistent, or ineffective. A well-planned social media strategy helps you … Continue reading

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Why Agencies Should Leverage YouTube: Long-Term Marketing Goldmine

Introduction: YouTube Isn’t Just Video, It’s an Asset Agencies often pour energy into Instagram, TikTok, and LinkedIn, chasing short-term engagement. But YouTube remains one of the most underutilized platforms with the highest long-term ROI. Unlike ephemeral social posts, YouTube videos … Continue reading

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Why Organic Traffic Is the Best Kind of Traffic (And How to Get More of It)

When it comes to website traffic, not all sources are created equal. Paid ads can offer quick wins, and social media can spark buzz – but organic traffic is the gold standard. It’s steady, scalable, and sustainable. Here’s why organic … Continue reading

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How to Learn Web Design: From Guesswork to Greatness

If you’re just getting started with web design, you might be asking yourself as one  “Ask David!” particpant: Am I just winging it? Are there rules? How do I know if my design actually works – or if it just … Continue reading

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10 Essential Website Design Features Your Website Needs in 2025

Whether you’re building your first website or looking to upgrade an existing one, understanding the key website design features can make or break your success online. A well-designed site isn’t just about looking good – it should function seamlessly, load … Continue reading

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Beginner’s SEO Guide: Step-by-Step Process to Promote Your Business Online

Step 1: Set Up Website Analytics and Tracking See: How to Set Up Google Analytics 4 (GA4) for Your Website: A Step-by-Step Guide How to Set Up Google Search Console for Your Website: A Step-by-Step Guide Google Analytics is not … Continue reading

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How Relevant Is the Ahrefs Health Score? What Actually Matters for SEO

If you’ve ever run an Ahrefs site audit and been hit with a low Health Score, it might feel like something’s seriously wrong. But is it? Let’s be clear: the Ahrefs Health Score is not a ranking signal. It doesn’t … Continue reading

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