Tag Archives: conversion friction

SEO Is Working – So Why Aren’t Sales Increasing?

Traffic sales growth and increasing sales

Ask David: "My traffic statistics have grown organically, so SEO is working, but sales are not growing - how do I know I am on the right track or what else should I be doing?"

This is a very common situation, and it’s also one of the most confusing for website owners.

The important thing to understand is that organic traffic growth and sales growth are related - but they are not the same metric.

If

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