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Categories
Tag Archives: click-through rate
Is Your Google Search Console “Average Position” Lying to You?
You log into Google Search Console (GSC) and see massive numbers under your daily impressions. Your site is popping up in thousands of search results! Then, you check your sitewide Average Position metric. It hovers somewhere between 10 and 15. On really good days, you might even celebrate hitting the coveted single digits - positions 7–9.
But then you look at your actual traffic, and the click count is surprisingly low.
With AI Overviews and Featured Snippets now eating up
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Posted in Search Engine Optimization (SEO), Website Traffic
Tagged ai overviews, average position, bloat, clean code, click-through rate, clicks, ctr, fast loading times, fast website, featured snippets, Google Search Console, gsc, html, impressions, long-tail keywords, plugins, ranking position, search engine ranking, seo, third-party plugins
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How to Check How Your Web Page or Blog Post is Ranking in Google
If you’ve published a web page or blog post, knowing how it’s performing in search engines is key to improving traffic and SEO. Fortunately, there are several ways to check your ranking. This guide will walk you through the most effective methods.
1. Use Google Search to Check Rankings: Manual Tracking
The simplest way to see how your web page or blog post is performing is to search for it directly. This also allows you to track rankings over
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Posted in Search Engine Optimization (SEO), Website Traffic
Tagged ahrefs, average position, backlinks, blog post ranking, boost traffic, clear cache, click-through rate, clicks, content marketing, content strategy, ctr, featured snippets, google analytics, Google Search Console, google search engine ranking, gsc, impressions, incognito, keyword performance, keyword rankings, keyword tracking, keywords, moz, organic traffic, personalized search, private browsing window, queries, semrush, seo tips, seo tools, target keywords, ubersiggest, web page ranking, website traffic
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Should You Fix Meta Tags on Every Page? Here’s When It Matters (and When It Doesn’t)
If you're diving into SEO and using tools like Ahrefs or SEMrush, you may run into a common issue: pages flagged for having meta titles or descriptions that are too long. When this happens on hundreds of pages, it raises a practical question:
Do you really need to fix meta tags on every page? Or just some?
The answer isn’t one-size-fits-all. Let’s break down when meta tags matter, when they don’t, and how to prioritize your time and effort.
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Posted in Search Engine Optimization (SEO)
Tagged ahrefs, click-through rate, ctr, google search engine ranking, google search results, high-quality content, impressions, meta description, meta tags, meta title, metadata, return on investment, roi, search engine optimization, search engine result pages, search snippets, semrush, seo, serps, title tag
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How Clean HTML Can Boost Your SEO (Even Without Coding)
Simple HTML structure tips that can help your site rank better - no coding required
When it comes to SEO, most people think about keywords, backlinks, and blog content. But one of the most overlooked factors behind how your site ranks is the HTML structure.
Even if you’re using a website builder like UltimateWB and never write a line of code, the way your HTML is set up still matters - a lot. The awesome thing
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Posted in Search Engine Optimization (SEO)
Tagged accessibility, alt tag, authority, backlinks, bold, boost traffic, build trust, clean code, click-through rate, ctr, emphasized content, external links, footer, header, headings, high-quality content, html, internal links, italic, keywords, meta description, nav, search engine optimization, search engine ranking, section, semantic tags, seo, structured data, title tag, user experience, valid html
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Do Images Help SEO on Blogs and Webpages? What If You Don’t Use Them?
Short Answer:
Images can significantly boost your website’s SEO by improving engagement, visibility, and context. Skipping them won’t get you penalized — but it might cost you traffic and performance.
The Role of Images in SEO: A Deeper Look
Images are more than just decoration - they can be powerful tools for improving your content’s performance in search engines. Whether you're publishing a blog post or building a standard webpage, images can influence everything from how long people stay on
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Posted in Ask David!, Search Engine Optimization (SEO)
Tagged adding images, alt tags, alt text, boost seo, boost traffic, bounce rate, branding, build trust, captions, click-through rate, conversions, credibility, ctr, drive traffic, engaging content, file names, google image search, image search, James Holzhauer, jeopardy!, on-page seo, originality, readability, search engine optimization, search engine ranking, seo, seo potential, seo signals, social sharing, stock photos, stock photos vs original photos, target keywords, unique images, user engagement, user experience, user-friendly, ux, visibility, visual appeal
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Does Google Search Console Show Time on Site? What It Tracks (and What It Doesn’t)
One question we hear a lot from website owners is:
“Can I see how long users stay on my site in Google Search Console?”
The short answer: No.
Google Search Console is designed to show your site's search performance - things like how often your site appears in Google results (impressions), how many people click through, and where your site ranks (average position).
If you want to understand user behavior - like how long people stay on your site, what
... Continue reading
Posted in Ask David!, Search Engine Optimization (SEO), Website Traffic
Tagged average position, bounce rates, click-through rate, clicks, core web vitals, engagement metrics, google analytics, Google Search Console, impressions, mobile usability, mobile-friendly, path analysis, search engine ranking, session duration, technical seo, user behavior, visit duration, website performance
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Why Your Website Ranks Higher in Your Own Searches – But Not for Others
You search Google for one of your target keywords and there it is - your website sitting comfortably near the top of the results.
Great news, right?
Maybe.
Many website owners are surprised when they see high rankings in their own searches but little increase in traffic, leads, or sales. The reason is simple: Google personalizes search results. What you see in Google is often very different from what other people see.
Understanding why this happens can help you avoid
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Posted in Search Engine Optimization (SEO)
Tagged ahrefs, authority, backlinks, click-through rate, credibility, ctr, Google rankings, Google Search Console, high-quality content, incognito mode, intent, location-based search, meta description, organic engagement, organic traffic, page ranking, personalized search, ratings, rich snippets, search engine optimization, search engine ranking, search intent, search results, semrush, seo, SERP tracking, title tag, trustworthiness, trustworthy, website visibility
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Is a CTR Below 1% a Bad Sign If Clicks Are Increasing Daily? Let’s Talk Nuances.
In a previous post, Decoding Click-Through Rates (CTR): What’s Good and Why It Matters for Ads & Website Content, we explored what makes a “good” CTR and why this metric plays such a crucial role in digital marketing performance. But once you understand the benchmarks, a more nuanced question often arises:
Is it a bad sign if your click-through rate is under 1%, even when your total number of clicks per day is strong - and steadily growing?
Let’s
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Posted in Ask David!, Search Engine Optimization (SEO), Website Traffic
Tagged click-through rate, clicks per day, conversion rate, cost per click, cpc, ctr, impressions, meta description, reach, search engine ranking, targeting, title tag, user engagement, user intent, visibility, website traffic
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How many clicks per day is good on Google Search Console?
It's important to understand that there's no single "good" number of clicks per day in Google Search Console. It heavily depends on various factors, including:
- Website's Niche:
- Some niches naturally have higher search volumes than others.
- Highly competitive niches might have many impressions but fewer clicks.
- Website's Age and Authority:
- Newer websites typically have fewer clicks than established ones.
- Authoritative websites tend to rank higher and receive more clicks.
- Keyword Rankings:
- Websites ranking in the top positions get
How to Boost Your Organic Traffic with Google Discover: A Powerful Alternative to Search Rankings
Google Search Console (GSC) provides webmasters with valuable insights into how their websites perform in search results and beyond. One of the features within GSC is "Performance on Discover," which tracks how content appears and performs on Google Discover.
What Is Google Discover?
Google Discover is a personalized content feed primarily available on mobile devices through the Google app and Chrome browser, but it also optimizes content for larger screens. Unlike traditional search, where users enter queries, Google Discover proactively
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Posted in Ask David!, Search Engine Optimization (SEO)
Tagged authority, boost traffic, click-through rate, clicks, core web vitals, credibility, ctr, date range analysis, domain authority, E-A-T, E-E-A-T, engaging headlines, fast-loading times, fast-loading website, google discover, Google Search Console, gsc, high-quality content, high-quality images, impressions, mobile-friendly, organic traffic, pagespeed insights, performance on discover, responsive, responsive app, shareable content, top-performing pages, user engagement
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