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Recent Posts
- Thinking About Switching From WordPress? What Should You Consider Before You Move?
- The Airtable Acquisition Raises a Bigger Question: Do You Really Own the Software Your Business Runs On?
- How to Use Google Search Console’s New Generative AI Data to Improve Your SEO
- How to Update the Same Website Content on Multiple Pages at Once
- Discovered vs. Crawled Not Indexed in Google Search Console: What’s the Difference and How to Fix Each
- The Small Business Guide to Auditing Google Ads and Website Costs
- Do Professional Writers Still Need SEO in the Age of AI?
- Search Engine First vs. People First Content: Why Generic FAQ Dumps Harm Your SEO
- Looking for a Website Builder Without AI? Which One Should You Choose?
- Keyword Cannibalization: How to Find and Fix the Pages Stealing Your Own Google Traffic
- Why Great Content Gets Stuck on Page 8 (And How to Fix It)
- Why MySQL FULLTEXT Search Returns 0 Results (And How to Fix It)
- The Reality of Domain Speculation on New TLD Launches: Is It Still Worth It?
- The Hidden Domain Name Lock-In: Which Registrars Restrict Nameservers?
- Paying $10,000 a Month for SEO? Here’s How to Tell If You’re Getting Your Money’s Worth
- Introducing New WordPress Magazine Layouts in UltimateWB 9 (With Early Access)
- How to Fix the WordPress “Critical Error” on the Widgets Page After a PHP Upgrade
- The Hidden Risk of SaaS Website Builders: Lessons from the Recent Wix Outage
Categories
Tag Archives: schema markup
How to Use Google Search Console’s New Generative AI Data to Improve Your SEO
If you run a website, you’ve probably noticed a massive shift in how people find information online. Between AI Overviews at the top of search results and interactive search interfaces like AI Mode, traditional organic search traffic patterns are changing fast.
For a long time, site owners had no clear way to measure this visibility. Google addressed this gap by introducing dedicated Generative AI performance reporting inside Google Search Console (GSC). If the update has rolled out to your Search
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Posted in AI, Search Engine Optimization (SEO)
Tagged AI crawling, ai impressions, ai mode, ai overviews, AI visibility, clicks, crawlers, ctr, Generative AI performance, Google Search Console, Googlebot, gsc, headings, indexing, keyword research, keyword stuffing, keyword targeting, organic traffic, page structure, schema markup, search engine results, search performance, seo, seo strategy, serps, structured data, user experience
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Do Professional Writers Still Need SEO in the Age of AI?
With AI tools flooding the web with generic, automated content, many professional writers are asking the same question: If you have 10+ years of writing experience, do you still need to learn SEO to stay relevant?
The short answer is no - you don't need to become a technical SEO engineer. But you do need to understand content SEO: how people search, what they are actually looking for, and how modern search engines and AI assistants discover and understand
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Posted in AI, Search Engine Optimization (SEO), Web Content
Tagged ai, ai slop, authority, bloat, content seo, core web vitals, crawl budget, fast website, fresh content seo, header tags, javascript, keyword stuffing, schema markup, search intent, seo, site architecture, sitemap, technical seo, third-party plugins, writer, xml, xml sitemap
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Signs Your Website Builder Isn’t as Customizable as You Think
Choosing the right website builder can make or break your online presence. Many platforms promise flexibility, but in reality, some builders are more restrictive than they let on. If you want a website that truly reflects your brand and grows with your business, it’s important to recognize the warning signs of a platform that isn’t fully customizable.
1. You’re Stuck With Fixed Layouts
If your builder forces you to use pre-set sections or page structures, it may look
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Posted in Compare Website Builders, Website Design
Tagged brand identity, branding, color schemes, colors, css, customizable vs non-customizable, design control, fixed layout, fonts, headings, html, javascript, layouts, metadata, php, scalability, schema, schema markup, search engine optimization, seo, spacing, web design, web development, website flexibility
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How to Optimize Your Webpages So They Get Found by Search Engines and AI (LLMs)?
If you want your website to get noticed online, it’s important to make sure it’s easy to find and understand - not just by search engines like Google, but also by the latest AI technologies powered by something called large language models, or LLMs for short.
These LLMs - including well-known ones like OpenAI’s GPT-4 (used in ChatGPT), Google’s Gemini, Anthropic’s Claude, and Meta’s LLaMA - are advanced AI systems that read and interpret text on the web to answer
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Posted in AI, Ask David!, Search Engine Optimization (SEO)
Tagged accessibility, ai, anthropic, chatgpt, claude, faq, fast loading times, fast website, fresh content, gemini, Google Search Console, google search engine ranking, headings, high-quality conetnt, keywords, llama, llm, meta, meta description, meta tags, meta title, mobile-friendly, OpenAI, responsive, responsive app, schema markup, search snippets, structure, subheadings, trustworthy, usability
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AIO vs GEO vs SEO: What’s the Difference – and How to Optimize for All Three
If you’ve been online lately and you're a web dev like me, you’ve probably heard a lot of hype around AIO (AI Optimization) and GEO (Generative Engine Optimization). These buzzwords are being tossed around as the "new SEO" — but what do they actually mean? And how do they differ practically from traditional SEO?
If you’ve found yourself scratching your head, this post is for you. Let's break it down and get real about what AIO/GEO mean, how
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Posted in Search Engine Optimization (SEO)
Tagged ai optimization, AI tools, AI-generated content, ai-generated snippets, aio, author, authority, authority signals, backlinks, brand mentions, brand visibility, chatgpt, content clustering, faq, faq sections, featured snippets, forums, generative engine optimization, geo, google ai overviews, Google Business Profile, Google rich snippets, google's ai overview, headings, high-quality content, how-to, internal linking, internal links, keyword research, large language models, llm, mobile friendly, natural language, new seo, organization, perplexity.ai, quora, reddit, responsive, responsive app, schema, schema markup, schema.org, search engine optimization, search engines, seo, structured data, subheadings, technical performance, title tag, topical authority, trust, usability, visibility, website speed, wikidata, wikipedia
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Why Is Google Showing a Competitor’s Website for My Brand Name?
And How to Fix It with SEO & Branding Strategies
When users search for your company name, the last thing you want is for a competitor’s site to show up instead. But that’s exactly what can happen if your brand is new, lesser known, or has a name that’s similar to a larger competitor. A good reason not to choose a similar name even if the trademark rules don't prevent you.
Google’s algorithm often tries to “help” users by showing
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Posted in Search Engine Optimization (SEO)
Tagged backlinks, bounce rate, brand identity, brand signals, branding, breadcrumblist schema, build backlinks, community forums, email newsletters, engagement, forums, google, google ads, google ranking, google search, headers, headings, high-quality content, keyword stuffing, meta description, organic seo, organic traffic, organization schema, page title, ranking signal, schema, schema markup, search engine optimization, search engine ranking, search engine results, seo, seo strategies, seo tipes, social media, socialprofile schema, spammy, structured data, subheadings, trust, typo, user behavior, visibility, website schema
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Can You Increase Organic Traffic Without Building Backlinks? Yes – Here’s How
You’ve probably heard the phrase “content is king” - and it’s true. High-quality content is the foundation of any successful SEO strategy. But many SEO experts still emphasize backlinks as a critical ranking factor. So it’s natural to wonder: Can you increase organic traffic without building backlinks at all?
The answer is yes.
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Posted in Ask David!, Search Engine Optimization (SEO)
Tagged authority, backlinks, boost visibility, bounce rate, convert traffic, easy navigation, engagement, fast loading times, google algorithm, google search autocomplete, Google’s Structured Data Markup Helper, improve visibility, internal links, keywords everywhere, long-tail keywords, metadata, mobile-friendly, on-page seo, organic traffic, responsive, responsive app, rich results, rich snippets, schema markup, search engine optimization, seo, social media, social media signals, structured data, time on site, topical authority, ubersuggest, user experince, value, visibility, visit duration, webp, webp converter, website structure
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SEO Best Practices for 2025: What Has Changed and What Remains the Same
Search Engine Optimization (SEO) is a constantly evolving field, and what worked in the past might not always yield the same results today. As search engines like Google continue to refine their algorithms, businesses need to stay up-to-date with SEO best practices to maintain or improve their visibility in search results. This post dives into the changes in SEO strategies heading into 2025, while also highlighting the core principles that continue to be effective.
1. The Rise of AI and
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Posted in Search Engine Optimization (SEO)
Tagged accessibility, ai-driven algorithms, ai-driven seo, authority, average session duration, backlinks, bert, bounce rate, build trust, click-through rates, closed captions, context, core web vitals, ctr, domain authority, EAT, eat algorithm, engagement metrics, expertise, fast-loading times, google my business, google rankbrain, high-quality content, hyper-local targeting, hyper-localization, interactivity, loading speed, local businesses, local pack, local seo, long-tail keywords, mobile-first indexing, natural language process, nlp, page speed, page views per session, pagespeed insgihts, responsive, responsive app, rich media snippets, rich snippets, schema markup, search engine algorithm, search engine optimization, search engine ranking, search intent, seo, seo tips, serps, structured data, tiktok, trustworthiness, user engagement signals, user experience, user reviews, ux, video content, video search engine optimization, visibility, visual content, visual stability, voice queries, voice search, voice search results, vseo, youtube
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Do You Need a Blog to Rank High on Search Engines?
When launching a new website, ranking high on Google is a top priority for driving organic traffic and visibility. A common question that arises is whether blogging is necessary for SEO success or if other strategies can achieve high rankings. While blogging is a powerful tool, it's not the only way to rank well on search engines. Let's explore how blogging helps and alternative strategies you can use.
How Blogging Helps with SEO
Blogging can be highly beneficial for improving
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Posted in Ask David!, Search Engine Optimization (SEO)
Tagged authority, backlinks, blog seo, domain authority, fast loading times, fresh content, google search engine ranking, high-quality content, https, internal linking, keyword-rich, long-tail keywords, meta descriptions, meta title, mobile friendly, organic traffic, podcasts, responsive, responsive app, reviews, schema markup, search engine optimization, secure, seo, seo strategies, sitemap, sitemap generator, social proof, structured data, target keywords, technical seo, user-generated content, youtube seo
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How To Get Star Ratings To Show Up In Google Search Results?
A Step-by-Step Guide to Adding AggregateRating Schema Markup for Google
Online reviews and star ratings have a substantial impact on a website's credibility and user engagement. When users see those coveted star ratings in Google search results, it can make your content stand out and attract more clicks. To achieve this, you need to harness the power of "AggregateRating" schema markup. In this step-by-step guide, we'll walk you through the process of adding AggregateRating schema markup to your web pages,
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Posted in Ask David!, E-commerce, Search Engine Optimization (SEO), Website Traffic
Tagged ad(d)s app, aggregate rating, aggregaterating schema markup, build traffic, custom code, drive traffic, ratingvalue, reviewcount, schema markup, search engine optimization, seo, seo tips, seo tool, star ratings
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