Tag Archives: local seo

How to Pass Google Business Profile Video Verification for Service Businesses

Google Business Profile application form

If you run a local service business, you probably remember when getting listed on Google Maps was easy. You filled out your information, waited a week for a postcard, entered a five-digit code, and your business listing was live.

Today, the process looks very different. If you are launching a new profile, changing your business address, or updating your primary category, Google will often require a live, unedited video to confirm that your business legitimately operates in the area you

... Continue reading
Posted in Business | Tagged , , , , , , , , | Leave a comment

How Social Media Marketing Can Boost Your Website’s SEO (Even If It’s Indirect)

Social media boosts SEO

Social media isn’t just about collecting likes and followers - it’s also a powerful way to strengthen your website’s SEO, even though it doesn’t directly impact Google’s ranking algorithm.

While Google has said social signals like shares or comments aren’t direct ranking factors, the indirect SEO benefits of social media marketing are very real - and they can seriously boost your online visibility and website traffic.

Here’s how social media helps your SEO and why it’s a smart

... Continue reading
Posted in Search Engine Optimization (SEO), Social Media | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

When Should I Start SEO For My New Website?

Abstract illustration of a new website (sapling) growing into visibility (cityscape) with early SEO.

If you’re launching a new website, chances are you’ve already heard about SEO - Search Engine Optimization. You know it’s important. You know it helps people find you on Google. But when exactly should you start doing SEO?

Short answer: Yesterday...or weeks ago...
Long answer: The moment you start planning your website - not after it’s built.

Let’s dig into why starting SEO early matters, and how to do it right from day one.

Why Early SEO Matters

... Continue reading
Posted in Ask David!, Search Engine Optimization (SEO) | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Local SEO Tips: How to Boost Your Business Visibility in Your Neighborhood

Local SEO tips

If you run a local business, ranking well in local search results can be a game-changer. Local SEO (Search Engine Optimization) helps your business show up when people nearby search for the products or services you offer. Whether you own a cafe, a law firm, a salon, or a home service company, optimizing your local SEO can drive more foot traffic and qualified leads to your business.

Here are some proven Local SEO tips to help you get noticed by

... Continue reading
Posted in Business, Marketing, Search Engine Optimization (SEO) | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Should You Buy High DA Backlinks? The Truth Behind Backlinks and What Really Moves the SEO Needle

buying backlinks is a bad idea

If you’ve been exploring ways to boost your SEO performance - especially for a localized service business - you might have come across the idea of buying high DA (Domain Authority) backlinks. Maybe someone offered you a package deal. Maybe a tool showed you your DA score and you’re feeling pressured to raise it. And maybe, just maybe, you’re wondering: Is this worth it, or is it just SEO snake oil?

Here’s the unfiltered, SEO-savvy breakdown - because if you're

... Continue reading
Posted in Ask David!, Search Engine Optimization (SEO) | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

SEO Best Practices in 2026: What Has Changed and What Still Matters

SEO best practices

Search Engine Optimization (SEO) has changed considerably over the years. Search engines have become much better at understanding language, context, and user intent, while AI is changing how people search and how search results are presented.

But that doesn't mean the fundamentals of SEO have disappeared.

A fast, accessible website with useful, original content, clear organization, and a good user experience is still a strong foundation for search visibility. What has changed is how you approach those fundamentals and how

... Continue reading
Posted in Search Engine Optimization (SEO) | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

What are the most effective off-page SEO strategies for boosting website rankings in 2025?

Influencers, Podcasts

In 2025, off-page SEO strategies still revolve around building authority and trust with search engines. Here are some of the most effective:  

  • High-Quality Backlink Acquisition:
    • Focus on relevant and authoritative sources: Aim for backlinks from websites with high Domain Authority (DA) and Page Authority (PA) that are relevant to your industry.  
    • Prioritize natural and organic links: Earned media (e.g., press mentions, media outreach) and guest blogging on reputable sites are more valuable than paid links or link schemes.
... Continue reading
Posted in Ask David!, Search Engine Optimization (SEO) | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

What Factors Does Google Consider When Ranking Websites?

Google PageRank algorithm

Google's search algorithm, known as PageRank, is a complex system that aims to rank web pages based on their relevance and importance. While the exact details are kept confidential, here are some of the key factors that Google considers:  

1. Content Quality:

  • Relevance: Does the content accurately and comprehensively address the user's search query?
  • Originality: Is the content unique and free from plagiarism?  
  • Depth and Expertise: Does the content provide in-depth information and demonstrate expertise in the subject
... Continue reading
Posted in Ask David!, Search Engine Optimization (SEO) | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

How to Do Keyword Research: A Step-by-Step Guide to Better SEO

Keyword Research steps to boost SEO and increase organic traffic

Building a great website is only half the battle - if people can't find it when they search, all that hard work gets lost in the noise. That is where keyword research comes in. Think of it as learning the exact language your potential customers use when they type their questions, needs, or problems into a search bar. When you know the specific phrases people are looking for, you can tailor your content to show up right when they need

... Continue reading
Posted in Search Engine Optimization (SEO) | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

How can I start SEO on my own website?

SEO Guide, tips

That's a good question and an important one - marketing is key to any business, and for websites a big part of it is SEO! Here is a guide we have put together...

Starting Your SEO Journey: A Beginner's Guide

SEO, or Search Engine Optimization, is the practice of improving a website's visibility and ranking in search engine results pages (SERPs) like Google. Here's a basic roadmap to get you started:  

1. Keyword Research:

  • Identify relevant keywords:
... Continue reading
Posted in Ask David!, Search Engine Optimization (SEO) | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment