Tag Archives: google search

Google Search Console vs Google Analytics: What’s the Difference?

Google Search Console (GSC) and Google Analytics (GA) are two powerful tools that can help you improve your website’s performance. However, they are two different tools with different purposes. Google Search Console is a tool that helps you track and … Continue reading

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Using Negative Keywords when Advertising with Google AdWords

One of the major online advertising methods is using Google AdWords.  You get to design your own text/photo ad for display on Google search engine results and/or websites  opting to display Google’s ads using AdSense, and pay for each click … Continue reading

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