Category Archives: Website Traffic

Google Algorithm Penalties Explained: What They Are, Why They Happen, and How to Recover

Google doesn’t like surprises. Website owners, on the other hand, often get one they didn’t ask for: a sudden drop in traffic, rankings vanishing overnight, and pages that once dominated search results quietly disappearing. In most cases, that shock traces … Continue reading

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Why Google Search Console’s 24-hour report suddenly shows all zeros

If you rely on Google Search Console to keep an eye on your site, you may have noticed something unsettling recently: the “last 24 hours” view showing flat zeroes – no clicks, no impressions, nothing. You might be thinking… Google … Continue reading

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What Really Keeps Visitors Engaged on Your Website?

Getting people to visit your website is one thing – keeping them there is another. Attention spans are short, and competition for that attention is fierce. So, what actually keeps visitors interacting instead of bouncing away? Let’s explore some proven … Continue reading

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How to Check How Your Web Page or Blog Post is Ranking in Google

If you’ve published a web page or blog post, knowing how it’s performing in search engines is key to improving traffic and SEO. Fortunately, there are several ways to check your ranking. This guide will walk you through the most … Continue reading

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Why You Should Be Using Bing Webmaster Tools (Even If You’re Already on Google Search Console)

When it comes to SEO, most website owners are laser-focused on Google – and for good reason. Google commands the lion’s share of global search traffic. But if you’re only optimizing for Google and ignoring Bing, you could be leaving … Continue reading

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Why Organic Traffic Is the Best Kind of Traffic (And How to Get More of It)

When it comes to website traffic, not all sources are created equal. Paid ads can offer quick wins, and social media can spark buzz – but organic traffic is the gold standard. It’s steady, scalable, and sustainable. Here’s why organic … Continue reading

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Is It a Joke to Ask Google to Pay for AI Overviews and Zero-Click Content? Not Really.

At first glance, it might sound unreasonable.Asking Google to pay websites when their content appears in snippets or AI-generated answers? Really? But here’s the problem with that thinking: what happens when Google stops sending the traffic?Because that’s exactly what’s happening. … Continue reading

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Why We Don’t Use Google Analytics on Our Website

At UltimateWB, we don’t use Google Analytics – or any third-party analytics tool – on our website. That might sound surprising in an age where data-driven decisions are the norm. But our decision is intentional, and it’s based on the … Continue reading

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Does Google Search Console Show Time on Site? What It Tracks (and What It Doesn’t)

One question we hear a lot from website owners is:“Can I see how long users stay on my site in Google Search Console?” The short answer: No.Google Search Console is designed to show your site’s search performance – things like … Continue reading

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