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Categories
Tag Archives: internal linking
Subdomain vs Subfolder: What’s Better for SEO and Your Website Setup?
Deciding between subfolders and subdomains for your website structure
When expanding your website, you might face a classic web architecture question:
Should I create a subdomain (e.g., blog.example.com) or a subfolder (e.g., example.com/blog)?
In the past, many SEO experts recommended subfolders because they were thought to inherit more SEO authority from the main domain. However, Google has officially stated that it does not inherently favor subdomains or subfolders - both can perform equally well for SEO if implemented properly. The
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Posted in Ask David!, Search Engine Optimization (SEO)
Tagged analytics, architecture, authority, backlink profile, backlinks, boost seo, branding, domain authority, drive traffic, duplicate content, faster indexing, internal linking, internal links, organic traffic, plugin vulnerabilities, regional content, search engine optimization, security risks, seo, seo authority, sitemap, sitemap generator, subdomain, subdomain vs subfolder, subfolder, targeting, user experience, website setup, website structure
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Should You Buy High DA Backlinks? The Truth Behind Backlinks and What Really Moves the SEO Needle
If you’ve been exploring ways to boost your SEO performance - especially for a localized service business - you might have come across the idea of buying high DA (Domain Authority) backlinks. Maybe someone offered you a package deal. Maybe a tool showed you your DA score and you’re feeling pressured to raise it. And maybe, just maybe, you’re wondering: Is this worth it, or is it just SEO snake oil?
Here’s the unfiltered, SEO-savvy breakdown - because if you're
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Posted in Ask David!, Search Engine Optimization (SEO)
Tagged anti-link spam, backlinks, boost traffic, buy backlinks, chamber of commerce, community organization, comparison articles, da, domain authority, drive traffic, expertise, faqs, feature pieces, geographic relevance, google, Google's algorithm, high-quality content, internal linking, internal links, interviews, link farms, local authority, local blogs, local business directories, local partners, local resources, local seo, long-tail keywords, news outlets, organic link, relevant authority, search engine optimization, search engine ranking, seo, sponsorships, target keywords, topical relevance, trust, useful content, vanity metric
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What are “thin pages,” and how can they hurt your On-Page SEO?
"Thin pages" are web pages that provide little to no value to users. They typically contain very little original content, lack depth, and don't adequately address the user's search intent. These pages can significantly harm your on-page SEO.
Here's a breakdown of what thin pages are and how they can negatively impact your website's search engine rankings:
Characteristics of Thin Pages:
- Low Word Count: They contain very little text, often just a few sentences or paragraphs.
- Duplicate or Scraped
Posted in Ask David!, Search Engine Optimization (SEO)
Tagged affiliate links, affiliate pages, bounce rate, content audits, crawl budget, doorway pages, duplicate content, high-quality content, internal linking, keyword stuffing, keywords, lack of value, low content quality, low word count, on-page seo, organic traffic, original content, scraped content, search engine optimization, search engine penalties, search engine ranking, seo, thin pages, user experience, user intent, website authority
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Internal Linking Dos and Don’ts: What to Avoid and What to Focus On
Internal linking is a crucial SEO technique that involves strategically placing links within your website to connect different pages. It helps search engine crawlers discover and index your content, improves user experience, and can boost your website's overall authority and organic traffic. However, it's essential to avoid common pitfalls and focus on best practices to maximize the benefits of internal linking.
What to Avoid:
- Over-Optimization:
- Keyword Stuffing: Avoid overloading anchor text with keywords. Use natural language and focus on

How to Optimize Your Website for Both Search Engines and Users
Creating content that appeals to both search engines and users is crucial for any website aiming to boost visibility and engagement. A well-optimized webpage ensures that search engines understand its relevance and quality, while also providing users with valuable, engaging, and accessible information. Here are some key strategies to achieve this balance:
1. Conduct Keyword Research
Before you even start writing your content, it’s essential to understand what your target audience is searching for. Keyword research helps identify the
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