Category Archives: Ask David!

Signs Your Website Content Is Too Focused on Keyword Targeting

“Ask David” Question: “How can I tell if my website content is over-optimized for keywords, or if it’s actually useful for visitors?” Short answer If your content sounds unnatural, repeats the same phrases, or feels written for search engines instead … Continue reading →

Posted in Ask David!, Search Engine Optimization (SEO), Web Content | Tagged clarity, content quality, keyword optimization, keyword stuffing, on-page seo, search engine ranking, search intent, seo, seo content, seo mistakes, seo mitakes, seo strategy, userful, website content strategy | Leave a comment

Do I have to keep adding content for SEO?

“Ask David” Question: “I’ve launched my website and have been focusing on SEO. Do I have to keep adding new content constantly to maintain my search engine ranking and traffic?” Quick Take: No – you don’t have to publish new … Continue reading →

Posted in Ask David!, Search Engine Optimization (SEO), Web Content, Website Traffic | Tagged authority, backlinks, build backlinks, clear navigation, easy navigation, engagement, engagement signals, fresh content, high-quality content, keyword targeting, mobile optimization, mobile-friendly, performance, readability, responsive, responsive design, search engine optimization, seo, site speed, structured data, technical seo, user experience, website content | Leave a comment

Webpage direct visits: bots, crawlers, or real visitors?

“Are webpage visits coming from a direct visit (vs a search) from bots or crawlers vs real visitors, or perhaps AI scrapers?“ Yes – a significant portion of direct webpage visits can come from bots, crawlers, and AI scraping content, … Continue reading →

Posted in Ask David!, Website Traffic | Tagged ai, AI crawling, ai scrapers, analytics accuracy, bot traffic, bots, bots vs humans, content scraping, crawlers, direct traffic, fake direct traffic, fake traffic, google analytics, matomo, raw server logs, real visitors, robots, seo, SEO analytics, server logs, traffic analysis, web crawlers, website analytics, website monitoring | Leave a comment

Should I Use a Custom Domain Email Instead of Gmail?

Pros, Cons, and What I Recommend When you’re building a website – especially a business or professional project – one of the first questions that comes up is: “Should I stick with a Gmail address… or switch to an email … Continue reading →

Posted in Ask David!, Emails | Tagged business email setup, company email vs gmail, custom domain email, domain email advantages, email branding, gmail disadvantages, gmail vs custom email, professional email address, UltimateWB hosting, website branding email | Leave a comment

What actually makes a good website?

When it comes to websites, first impressions matter – a lot. People often decide within seconds whether to stick around or click away. That’s why good design is important. A site that looks modern, clean, and professional builds instant credibility. … Continue reading →

Posted in Ask David!, Website Design | Tagged authenticity, bloat, calls to action, clear messaging, credibility, fast loading times, fast website, good website tips, mobile friendly, mobile-friendly, responsive, responsive app, styles manager, trust, trust signals, web design basics, web design tips, website customization, website design, website performance, website speed | Leave a comment

What’s the best way to create a high-quality Favicon and add it to your website?

A favicon might be small, but it plays a big role in your website’s branding and user experience. That tiny icon in the browser tab, bookmarks, and shortcuts helps visitors recognize your site instantly and gives your website a professional … Continue reading →

Posted in Ask David!, Website Design | Tagged bookmarks, branding, browser tab, browser tab icon, contrast, create favicon, favicon, favicon design, GIMP, Gimp favicon, high-contrast colors, internet browser icon, photoshop, Photoshop favicon, PNG to ICO, shortcuts, upload favicon, user experience, web design tips, website branding, website customization, website icon, website recognition, website user experience | Leave a comment

What’s the Formula for a Viral Piece of Content in Marketing?

Every marketer dreams of creating a piece of content that everyone notices, shares widely, and talks about across platforms. While virality can feel unpredictable, understanding what makes content shareable can greatly increase your chances of reaching a larger audience. The … Continue reading →

Posted in Ask David!, Marketing | Tagged audience, clarity, clear, clear messaging, content creation, content marketing, content strategy, current trends, emotion, emotional connection, evoke emotions, fresh content, hacks, headlines, how-to guides, increase engagement, infographics, insider tips, marketing, marketing strategy, marketing tips, me we too, membes, meme, mewetoo, practical value, relatability, relevance, shareability, shareable content, short videos, simplicity, social issue, social media marketing, solve problems, storytelling, surprise, tips, trends, useful, value, viral content, viral marketing, viral merketing, viral videos | Leave a comment

Why would someone say that the Yoast plugin has gone “woke”?

Via “Ask David”: “I am looking for a website builder with SEO built-in, so we’re choosing UltimateWB. But I came across a review for a popular WordPress SEO plugin, Yoast SEO, and the reviewer says they’re cancelling their Yoast Premium … Continue reading →

Posted in Ask David!, Technology in the News | Tagged AI content, AI SEO features, content optimization, inclusive language, plugin controversy, SEO news, SEO plugins, seo tools, technical seo, ultimatewb, website builder, woke, WordPress, wordpress plugin, wordpress seo, Yoast review, yoast seo | Leave a comment

How Hard Is It for a Health and Wellness Blog or Website to Rank on Google?

Starting a health and wellness blog or website can be exciting – you get to share tips on fitness, nutrition, mental health, and overall well-being. But if your goal is to get traffic from Google, there’s a hard truth: ranking … Continue reading →

Posted in Ask David!, Search Engine Optimization (SEO) | Tagged ahrefs, alt tag, alt text, authority, backlinks, boost seo, boost traffic, building authority in health niche, competitive health niches, credibility, dwell time, E-A-T, E-E-A-T, eat guidelines, engagement, expertise, fast website, google keyword planner, google search engine ranking, guest posting, health and wellness blog, health blog SEO, health blog traffic, health content strategy, high-quality backlinks, high-quality content, how to rank health blog, influencers, infographics, keyword research, keyword research tool, long-tail keywords, meta description, meta titles, mobile-friendly, multimedia content, niche, on-page seo, podcasts, rank on google, responsive, responsive app, search engine optimization, semrush, seo, SEO for wellness blog, seo mistakes, seo tips, shareable content, styles manager, thin content, trustworthiness, value, videos, wellness website, ymyl, your money or your life | Leave a comment

Blocking Copy/Paste or Right-Click: Will It Hurt SEO or Just Frustrate Users?

Many website owners consider preventing visitors from copying content or using right/left mouse clicks. At first glance, it seems like a way to protect your work – but is it worth it? Is it a good idea? And could it … Continue reading →

Posted in Ask David!, Search Engine Optimization (SEO) | Tagged accessibility, batch watermarking, block copy paste, bounce rate, canonical tags, content protection, copyscape, duplicate content, engagement, html, indexable, right-click disable, search engine optimization, seo, SEO impact, usability, user experience, user-friemdly, view page source, watermark, watermarking tool, website usability, website visitors | Leave a comment