Tag Archives: user intent

Why Organic Traffic Is the Best Kind of Traffic (And How to Get More of It)

When it comes to website traffic, not all sources are created equal. Paid ads can offer quick wins, and social media can spark buzz – but organic traffic is the gold standard. It’s steady, scalable, and sustainable. Here’s why organic … Continue reading

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Keyword Cannibalization: Real SEO Issue or Overblown Myth?

“Keyword cannibalization sounds made up – is it actually a thing in SEO?” Short Answer: It’s real – but not always harmful. Let’s unpack when keyword cannibalization matters, how to spot it, and how to fix it strategically. 🧐 What … Continue reading

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How Social Media Marketing Can Boost Your Website’s SEO (Even If It’s Indirect)

Social media isn’t just about collecting likes and followers – it’s also a powerful way to strengthen your website’s SEO, even though it doesn’t directly impact Google’s ranking algorithm. While Google has said social signals like shares or comments aren’t … Continue reading

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Is a CTR Below 1% a Bad Sign If Clicks Are Increasing Daily? Let’s Talk Nuances.

In a previous post, Decoding Click-Through Rates (CTR): What’s Good and Why It Matters for Ads & Website Content, we explored what makes a “good” CTR and why this metric plays such a crucial role in digital marketing performance. But … Continue reading

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Do You Need a Lot of Text on Your Website to Rank on the First Page of Google?

When it comes to ranking on the first page of Google, one common question many website owners and digital marketers ask is: “Do I need a lot of text on my website to rank well?” The answer isn’t a simple … Continue reading

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What are “thin pages,” and how can they hurt your On-Page SEO?

“Thin pages” are web pages that provide little to no value to users. They typically contain very little original content, lack depth, and don’t adequately address the user’s search intent. These pages can significantly harm your on-page SEO.   Here’s … Continue reading

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Keyword Research: The Foundation of Successful SEO

Keyword research is the cornerstone of effective Search Engine Optimization (SEO). It involves identifying the specific words and phrases that potential customers are searching for online to find products or services like yours. By understanding these keywords, you can optimize … Continue reading

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How can businesses optimize their website for Google’s BERT?

What is BERT? Let’s start with what Google’s BERT is. It has nothing to do with Sesame Street’s Bert and Ernie, but it is an acronym, standing for: Bidirectional Encoder Representations from Transformers. In clearer terms, BERT is a sophisticated … Continue reading

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Why Does Google Search Console Clicks Count Differ from Keyword Clicks?

“Why does Google Search Console say X number of clicks but then shows only a fraction of those clicks when checking for the keywords?” The main reason is filtering. Google Search Console filters out some keyword queries to protect user … Continue reading

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