Category Archives: Ask David!

How often should different types of web content be updated?

The frequency with which you should update your web content depends heavily on the type of content and your overall goals. Here’s a general guideline: 1. Evergreen Content (e.g., How-to Guides, Core Product Information):   2. Blog Posts and Articles: … Continue reading

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How Does Website Speed Impact Online Sales and Customer Experience?

Website speed is a critical factor in online business. A slow website drives customers away, reduces sales, and creates a frustrating user experience. A fast-loading site, on the other hand, keeps users engaged, boosts conversions, and improves satisfaction. Here’s how … Continue reading

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How to Create Website Content That Engages and Converts

Your website content is more than just words on a page – it’s your opportunity to connect with visitors, build trust, and drive action. When done right, great content enhances user experience, boosts search rankings, and increases conversions. Here’s how … Continue reading

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Making Your Website Accessible with a QR Code: A Simple Guide

QR codes are everywhere these days! You see them on menus, posters, and even on business cards. They’re a super easy way to quickly visit a website. This guide will walk you through the process of creating a QR code … Continue reading

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Power Consumption and Image Formats: JPEG vs WebP vs AVIF – Which is Better?

Optimizing images is critical for reducing data usage, improving website performance, and lowering power consumption across devices. Choosing between JPEG, WebP, and AVIF can significantly impact the energy used by servers, networks, and end-user devices. Each format has different compression … Continue reading

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How to Boost Your Organic Traffic with Google Discover: A Powerful Alternative to Search Rankings

Google Search Console (GSC) provides webmasters with valuable insights into how their websites perform in search results and beyond. One of the features within GSC is “Performance on Discover,” which tracks how content appears and performs on Google Discover. What … Continue reading

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Do You Need a Blog to Rank High on Search Engines?

When launching a new website, ranking high on Google is a top priority for driving organic traffic and visibility. A common question that arises is whether blogging is necessary for SEO success or if other strategies can achieve high rankings. … Continue reading

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How to Optimize Your Website for Both Search Engines and Users

Creating content that appeals to both search engines and users is crucial for any website aiming to boost visibility and engagement. A well-optimized webpage ensures that search engines understand its relevance and quality, while also providing users with valuable, engaging, … Continue reading

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Why Should You Care About Your Website Performance Scores on PageSpeed Insights, Even If Your Website Loads Fast?

If your website loads quickly for you, you might think PageSpeed Insights (PSI) scores don’t matter. After all, if users aren’t complaining about slow load times, why worry? However, website performance scores affect more than just load speed – they … Continue reading

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Top AdSense Alternatives for Monetizing Your Website

Google AdSense is a popular platform for website monetization, but it’s not the only option. Several alternatives offer unique features and may be a better fit for your specific needs. Here are a few top contenders: 1. Media.net: 2. Ezoic: … Continue reading

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