Tag Archives: picture tag

WebP vs. JPG/PNG: Should You Use Fallback Images for Compatibility?

Optimizing images for performance is crucial. It is one of the scoring factors on Google's PageSpeed Insights, making it important for search engine optimization too. One of the biggest decisions web developers and website owners face is whether to upload images exclusively as WebP or provide JPG/PNG fallback versions for compatibility. The UltimateWB website builder makes it easy to create WebP images and include JPG/PNG fallback versions in the code with the click of a button. WebP is widely

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Posted in Ask David!, Search Engine Optimization (SEO), Website Design | Tagged , , , , , , , , , , , | Leave a comment

Should you have two versions of your images on your website – WebP and one of the classic formats like JPG or PNG?

Yes, you should generally have two versions of your images on your website:

  • WebP: This modern format offers significantly better compression than traditional formats like JPEG, resulting in smaller file sizes and faster loading times.  
  • JPEG/JPG (or another widely supported format like PNG): This serves as a fallback for browsers that don't support WebP.  

Here's why this approach is beneficial:

  • Improved Performance: WebP significantly reduces page load times for users with compatible browsers, leading to better user experience
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