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Tag Archives: blog posts
How often should different types of web content be updated?
The frequency with which you should update your web content depends heavily on the type of content and your overall goals. Here's a general guideline:
1. Evergreen Content (e.g., How-to Guides, Core Product Information):
- Frequency: Infrequent, but regular reviews.
- Why: Evergreen content is designed to remain relevant for a long period. However, it's essential to:
- Check for accuracy periodically.
- Update with new information or industry changes.
- Refresh examples or screenshots.
- Review for SEO improvements.
- Example: A guide on "How
Posted in Ask David!, Search Engine Optimization (SEO), Web Content
Tagged analytics, articles, best of, blog posts, content audit, core product info, drive traffic, engagement, engaging content, evergreen content, fresh content, how-to guides, improve visibility, legal, listicle, news, organic traffic, outdated, privacy policy, product pages, search engine optimization, search engines, seo, service descriptions, terms of service, time-sensitive content, transparency, update content, user feedback, web content, website analytics, website fresh
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Does Google penalize blogs with posts written by AI?
I just started my website and want to use the blog section to drive some traffic to my website. Does Google care if I use AI to write the posts? Will using AI hurt my search engine rankings?
Google does not penalize blogs with posts written by AI. In fact, Google has said that AI-generated content is not against its guidelines. However, Google does penalize low-quality content, including content that is poorly written, repetitive, or irrelevant. So, if you use
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