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Recent Posts
- Thinking About Switching From WordPress? What Should You Consider Before You Move?
- The Airtable Acquisition Raises a Bigger Question: Do You Really Own the Software Your Business Runs On?
- How to Use Google Search Console’s New Generative AI Data to Improve Your SEO
- How to Update the Same Website Content on Multiple Pages at Once
- Discovered vs. Crawled Not Indexed in Google Search Console: What’s the Difference and How to Fix Each
- The Small Business Guide to Auditing Google Ads and Website Costs
- Do Professional Writers Still Need SEO in the Age of AI?
- Search Engine First vs. People First Content: Why Generic FAQ Dumps Harm Your SEO
- Looking for a Website Builder Without AI? Which One Should You Choose?
- Keyword Cannibalization: How to Find and Fix the Pages Stealing Your Own Google Traffic
- Why Great Content Gets Stuck on Page 8 (And How to Fix It)
- Why MySQL FULLTEXT Search Returns 0 Results (And How to Fix It)
- The Reality of Domain Speculation on New TLD Launches: Is It Still Worth It?
- The Hidden Domain Name Lock-In: Which Registrars Restrict Nameservers?
- Paying $10,000 a Month for SEO? Here’s How to Tell If You’re Getting Your Money’s Worth
- Introducing New WordPress Magazine Layouts in UltimateWB 9 (With Early Access)
- How to Fix the WordPress “Critical Error” on the Widgets Page After a PHP Upgrade
- The Hidden Risk of SaaS Website Builders: Lessons from the Recent Wix Outage
Categories
Tag Archives: evergreen content
Why is the Discover tab missing now from Google Search Console?
"Ask David" question:
"I noticed today that the Discover tab is completely missing from my left-hand sidebar in Google Search Console. It used to be under the Performance section, but now it’s just gone. Did my account break, or did Google remove this feature?"
Answer:
Don't worry, your account isn't broken. If you are wondering why the Discover tab is missing now from your Google Search Console page, it comes down to a specific built-in feature of Google's
... Continue reading
Posted in Ask David!, Search Engine Optimization (SEO), Website Traffic
Tagged core web vitals, discover, E-E-A-T, evergreen content, Google algorithm update, google analytics, Google Search Console, high-quality conetnt, mobile-friendly, responsive, robots, robots meta tag, search engine optimization, seo, trust, trust signals
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Why Adding a Specific Year in Your Blog Post Titles (Like “Best Website Builder in 2025”) Boosts Your SEO
"Should I add the year in blog post titles or keep them evergreen?"
In our previous post, we explored the power of evergreen content - articles designed to stay relevant and valuable long after they’re published. Evergreen posts are fantastic for building lasting traffic because they don’t lose relevance quickly.
But here’s the flip side: sometimes, adding a specific date or year in your blog post titles can dramatically boost your SEO and user engagement.
Think of it this
... Continue readingWhy Evergreen Content Is Crucial for Your Website’s Growth (And How to Create It)
Publishing content that only works for a short time might bring quick traffic, but it won’t help your website in the long run. Evergreen content, however, keeps attracting visitors long after you publish it - and that makes all the difference for sustained growth.
What Is Evergreen Content?
Evergreen content stays relevant and useful over time. It answers questions, solves problems, or explains important topics that don’t change much. Unlike news or trend-based posts, evergreen articles bring steady organic traffic
... Continue readingHow often should different types of web content be updated?
The frequency with which you should update your web content depends heavily on the type of content and your overall goals. Here's a general guideline:
1. Evergreen Content (e.g., How-to Guides, Core Product Information):
- Frequency: Infrequent, but regular reviews.
- Why: Evergreen content is designed to remain relevant for a long period. However, it's essential to:
- Check for accuracy periodically.
- Update with new information or industry changes.
- Refresh examples or screenshots.
- Review for SEO improvements.
- Example: A guide on "How
Posted in Ask David!, Search Engine Optimization (SEO), Web Content
Tagged analytics, articles, best of, blog posts, content audit, core product info, drive traffic, engagement, engaging content, evergreen content, fresh content, how-to guides, improve visibility, legal, listicle, news, organic traffic, outdated, privacy policy, product pages, search engine optimization, search engines, seo, service descriptions, terms of service, time-sensitive content, transparency, update content, user feedback, web content, website analytics, website fresh
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