Tag Archives: branding

Single Space vs. Double Space After a Period: Which Should You Use?

It’s a surprisingly common question among writers, editors, and designers: should you use one space or two after a period? If you learned to type on a typewriter, you might be used to adding two spaces after a sentence. This … Continue reading →

Posted in Ask David!, Web Content | Tagged apa, branding, chicago manual of style, clean design, clean look, consistent spacing, mla, modern, modern design, modern standard, monospaced fonts, period, readability, sentence breaks, single space vs double space, typewriter, user experience | Leave a comment

Subdomain vs Subfolder: What’s Better for SEO and Your Website Setup?

Deciding between subfolders and subdomains for your website structure When expanding your website, you might face a classic web architecture question:Should I create a subdomain (e.g., blog.example.com) or a subfolder (e.g., example.com/blog)? In the past, many SEO experts recommended subfolders … Continue reading →

Posted in Ask David!, Search Engine Optimization (SEO) | Tagged analytics, architecture, authority, backlink profile, backlinks, boost seo, branding, domain authority, drive traffic, duplicate content, faster indexing, internal linking, internal links, organic traffic, plugin vulnerabilities, regional content, search engine optimization, security risks, seo, seo authority, sitemap, sitemap generator, subdomain, subdomain vs subfolder, subfolder, targeting, user experience, website setup, website structure | Leave a comment

Struggling to Define Client Brands? Our Step-by-Step Guide for Web Designers and Marketers

🎯 GOAL: Help the client articulate their brand essence, values, and visual preferences even if they don’t know the right words. 🧩 Step 1: Ask Simple, Relatable Questions Ditch design jargon. Speak their language. 🎨 Step 2: Guide with Visual … Continue reading →

Posted in Marketing, Website Design | Tagged bold, brand mission, brand personality, brand voice, branding, color palette, edgy, font, font choice, inviting, logo, logo design, modern, monimalist, tone, vibe, voice, warm | Leave a comment

How to Successfully Rebrand Your Website Without Losing Your Audience

Rebranding a website is a big decision – one that can make or break your online presence. If you’ve built a website over several years, you may feel hesitant about changing its name, design, and branding. What if your existing … Continue reading →

Posted in Ask David!, Business, Marketing, Website Design | Tagged 301 redirect, audience, brand recognition, branding, change name, color scheme, colors, engagement, fonts, high-quality content, mailing list app, newsletters, polls, rebranding, redirects, search engine optimization, seo, social media, transparency, typography | Leave a comment

How Do Graphic Design Services Impact Website User Experience (UX)?

When it comes to creating an effective and engaging website, the role of graphic design cannot be overstated. While it’s easy to think of graphic design as just aesthetic – colors, typography/fonts, and imagery – its impact goes far beyond … Continue reading →

Posted in Ask David!, Graphic Design, Website Design | Tagged bounce rate, branding, call to action, colors, convert traffic, credibility, cta, easy navigation, engagement, fast-loading times, first impressions, graphic design, header tags, line spacing, mobile friendly, professional layout, responsive, responsive app, trust, typography, usability, user experience, user-friendly, ux, visuals, white space | Leave a comment

What is the difference between brand authority and domain authority?

Domain Authority (DA) Brand Authority Key Differences: Are you ready to design & build your own website? Learn more about UltimateWB! We also offer web design packages if you would like your website designed and built for you. Got a techy/website question? Whether … Continue reading →

Posted in Ask David!, Marketing, Search Engine Optimization (SEO), Social Media | Tagged backlinks, brand authority, brand awareness, brand reputation, branding, da, domain authority, engagement, high-quality content, marketing, media coverage, search engine optimization, search engine ranking, seo, social media, website age, website structure | Leave a comment

How to Craft an Effective Pricing Strategy

A well-executed pricing strategy is the cornerstone of any successful business. It directly impacts your revenue, profit margins, and overall brand perception. Here’s a step-by-step guide to help you develop a pricing strategy that maximizes your business potential. 1. Understand … Continue reading →

Posted in Business | Tagged a/b testing, brand image, branding, break-even point, bundle pricing, competition-based pricing, competitive prices, competitor pricing, cost-based pricing, customer loyalty, dynamic-pricing, fixed costs, identify trends, large market share, long-term goals, market penetration, market skimming, odd-even pricing, optimize revenue, premium prices, prestige pricing, pricing, pricing objectives, pricing strategy, profit margins, profit maximization, psychological pricing, survival pricing, target market, tiered pricing, track sales, unique selling proposition, usp, value-based pricing, variable costs | Leave a comment

Website Design Checklist: Boost Conversions and User Experience

A well-designed website is more than just aesthetically pleasing; it’s a powerful tool that can significantly impact your business’s success. To ensure your website is optimized for conversions and user experience, consider these crucial questions: Clarity and Navigation Visual Design … Continue reading →

Posted in Website Design | Tagged a/b testing, analytic tools, analytics, branding, calls to action, clarity, color psychology, color scheme, contact form, conversion rate optimization, conversions, cro, cta, easy navigation, fonts, functionality, functionality vs design, increase conversions, mobile-friendly, navigation, privacy policy, responisve, responsive app, terms of service, tos, transparency, trust, typography, ui, user experience, user interface, ux, website analytics, website flow, website optimization | Leave a comment

Website or App First? A Startup’s Dilemma

“Ask David!” question: “Should I build a website first or app for my startup?” The age-old question for startups: website or app? When launching a new venture, deciding whether to prioritize a website or a mobile app can be a … Continue reading →

Posted in Ask David!, Business, General | Tagged brand loyalty, branding, cross-device compatibility, cross-platform compatibility, mobile friendly, organic traffic, push notifications, responsive, responsive app, search engine optimization, search engines, seo, startup, target audience, user friendly, website vs app | Leave a comment

Why a Customizable Website Builder is the Key to Unique Branding

A website is more than just an online presence; it’s a reflection of your brand identity. While template-driven website builders offer a quick and easy solution, they often fall short when it comes to creating a truly distinctive and memorable … Continue reading →

Posted in Compare Website Builders, Marketing | Tagged brand identity, branding, business branding, color palette, conversions, customizable, customizable website builder, customization vs templates, engagement, fonts, originality, scalability, scalable, scalable websites, template-driven, trust, typography, unique branding, web design tips, web development tools, website design, website flexibility, website templates | Leave a comment