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Author Archives: admin
Squarespace Announces Move to Go Private in $6.9 Billion Deal
Website building platform Squarespace is set to ditch the public market after announcing a $6.9 billion all-cash deal with private equity firm Permira. The agreement, finalized on May 13, 2024, will see Squarespace become a privately held company. This move … Continue reading
How to Lower Customer Acquisition Costs: 10 Strategies to Reduce CAC
Customer Acquisition Cost (CAC) is a vital metric for any business. If you watch the ABC tv show “Shark Tank”, you know it can make or break an investor deal. It represents the total cost associated with acquiring a new … Continue reading
Posted in Business, Marketing
Tagged a/b etsting, affiliates app, affiliates program, build trust, cac, community, community building, community engagement, content marketing, customer acquisition cost, customer retention, customer reviews, engagement, engaging ontent, informative, marketing materials, online events, online forums, optimization, optimize website, referral programs, retargeting, shark tank, social media, social media groups, social media mentions, social proof, targeted marketing, testimonials
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Would a .me or .blog domain stand out more out of the crowd today than a .com?
Short answer: .me and .blog are more unique and less common tlds than a .com, but then people may forget the correct domain name Longer answer: Compared to common TLDs like .com, both .me and .blog will stand out. However, … Continue reading
The Art of Website Storytelling: How to Captivate Your Audience and Boost Engagement
Capturing attention online can be a constant battle. Websites are bombarded with content, and visitors are quick to click away if they’re not immediately engaged. This is where the power of storytelling comes in. Website storytelling is the art of … Continue reading
How to Create a Nonprofit Website That Drives Donations: A Step-by-Step Guide
Your nonprofit website is a vital frontline for attracting donors and securing the resources you need to fulfill your mission. But simply having a website isn’t enough. To truly thrive online, your website needs to be optimized to inspire action … Continue reading
Grant Writing for Nonprofits: How to Secure Funding for Your Website
A well-designed and informative website is a critical tool for any nonprofit organization. Your website serves as your online headquarters, a platform to share your mission, showcase your impact, and connect with potential donors and volunteers. But building and maintaining … Continue reading
Posted in Business
Tagged apply for grant, funding, grant, grant writing, nonprofit fundraising, nonprofit organization, nonprofits, secure funding
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What are the potential drawbacks of using Instagram as a marketing tool for a business?
While Instagram is a powerful marketing tool, it does have some drawbacks to consider for your business: Limited focus on sales: While Instagram is great for brand awareness and engagement, it’s not the most direct platform for driving sales. The … Continue reading