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Category Archives: Business
Why Every Local Business Should Consider Long-Form Content – But Not Always
When people visit your website, they’re often looking for quick answers or ways to get in touch. That’s why having clear, easy-to-find information is always important. But what about long-form content – those detailed, in-depth pages that explain your services … Continue reading
Posted in Business, Marketing, Search Engine Optimization (SEO), Web Content
Tagged boost ranking, boost seo, boost traffic, business model, call to action, keywords, local services, long form content, search engine optimization, search engine ranking, seo, target keywords, user-friendly
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Do I Really Need a Website for My Business If I’m Using Social Media?
If you’re running a small business and getting steady clients through Instagram, Facebook, or even Linktree and booking platforms, you may be asking: Do I really need a website for my business? It’s a common question – and a valid … Continue reading
Posted in Ask David!, Business, General, Marketing
Tagged account suspended, business credibility, customer engagement, discoverability, do I need a website, facebook, google search, instagram, linktree, online booking, online presence, professional, reach, search engines, seo, small business website, social media, third-party platforms, website vs social media
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How to Successfully Rebrand Your Website Without Losing Your Audience
Rebranding a website is a big decision – one that can make or break your online presence. If you’ve built a website over several years, you may feel hesitant about changing its name, design, and branding. What if your existing … Continue reading
Posted in Ask David!, Business, Marketing, Website Design
Tagged 301 redirect, audience, brand recognition, branding, change name, color scheme, colors, engagement, fonts, high-quality content, mailing list app, newsletters, polls, rebranding, redirects, search engine optimization, seo, social media, transparency, typography
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Making Your Website Accessible with a QR Code: A Simple Guide
QR codes are everywhere these days! You see them on menus, posters, and even on business cards. They’re a super easy way to quickly visit a website. This guide will walk you through the process of creating a QR code … Continue reading
Posted in Ask David!, Business, Marketing
Tagged adobe express, canva, flowcode, goqr.me, QR code, qr code generator, qr code monkey, qr code tiger, uniqode, website url
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Why Brands Are Ditching Big Influencers for Faceless Content
For years, influencer marketing has been a popular strategy for brands looking to gain visibility. But as businesses analyze the numbers more closely, many are realizing that paying thousands of dollars for a single sponsored post doesn’t always lead to … Continue reading
Posted in Advertising, Business, Marketing, Social Media
Tagged authentic engagement, brand strategy, consumer behavior, data-driven, digital marketing, engagement, engagement rates, engaging content, facebook, faceless content, fake engagement, high-quality content, hootsuite, influencer marketing, influencers, influencers alternative, instagram, linkedin, organic content, organic reach, return on investment, roi, scalable, social media marketing, tiktok, tiktok trends, trends, twitter, x
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How important is website speed for converting visitors into leads?
Website speed is critically important for converting visitors into leads. A slow-loading website can significantly impact user experience, leading to higher bounce rates and lower conversion rates. Here’s why: In short, a fast website is a happy website, and … Continue reading
Posted in Ask David!, Business, Search Engine Optimization (SEO)
Tagged bloat, cdn, conversion rates, convert to webp, fast-loading times, leads, minimize code, optimize images, organic traffic, search engine optimization, seo, server response time, sleek, user engagement, user-friendly, website speed
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UltimateWB’s Built-in Directory: A Powerful Tool for Creating Online Directories
UltimateWB offers a robust, built-in directory app that empowers users to create and manage comprehensive online directories without the need for additional plugins or third-party software. This versatile tool is packed with features that cater to a wide range of … Continue reading
How to Craft an Effective Pricing Strategy
A well-executed pricing strategy is the cornerstone of any successful business. It directly impacts your revenue, profit margins, and overall brand perception. Here’s a step-by-step guide to help you develop a pricing strategy that maximizes your business potential. 1. Understand … Continue reading
Posted in Business
Tagged a/b testing, brand image, branding, break-even point, bundle pricing, competition-based pricing, competitive prices, competitor pricing, cost-based pricing, customer loyalty, dynamic-pricing, fixed costs, identify trends, large market share, long-term goals, market penetration, market skimming, odd-even pricing, optimize revenue, premium prices, prestige pricing, pricing, pricing objectives, pricing strategy, profit margins, profit maximization, psychological pricing, survival pricing, target market, tiered pricing, track sales, unique selling proposition, usp, value-based pricing, variable costs
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