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Category Archives: Marketing
Why Every Local Business Should Consider Long-Form Content – But Not Always
When people visit your website, they’re often looking for quick answers or ways to get in touch. That’s why having clear, easy-to-find information is always important. But what about long-form content – those detailed, in-depth pages that explain your services … Continue reading
Posted in Business, Marketing, Search Engine Optimization (SEO), Web Content
Tagged boost ranking, boost seo, boost traffic, business model, call to action, keywords, local services, long form content, search engine optimization, search engine ranking, seo, target keywords, user-friendly
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The #1 Cold Email Mistake New Web Design Companies Make — And How to Fix It
Starting a web design company is an exciting move. You’ve got the skills, a solid portfolio, and you’re using a powerful website builder like UltimateWB to create fast, professional, and scalable websites for your clients. With the right tools and … Continue reading
1 Cent No More: Will You Need to Change Prices in Your Online Store?
The U.S. penny is on its way out. After more than a century in circulation, the 1-cent coin is being phased out due to rising production costs and the increasing dominance of digital payments. While the change might seem simple … Continue reading
Posted in E-commerce, Marketing, Technology in the News
Tagged digital payments, e-commerce, ecommerce pricing strategy, end of the penny, marketing strategy, online store, online store pricing, outdated, penny discontinued, penny phase out, pricing strategy, psychological appeal, psychology
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Can a Website Have Multiple Landing Pages?
Yes, a website can have multiple landing pages, and in many cases, it should. Landing pages play a crucial role in digital marketing, lead generation, and user engagement. Unlike a homepage, which serves as a general gateway to a website, … Continue reading
Posted in Ask David!, Marketing, Website Design
Tagged analytic tools, bloat, boost conversions, bounce rates, calls to action, conversions, cta, digital marketing, email marketing, fast loading times, keywords, landing page, lead generation, mobile-friendly, multiple landing pages, organic traffic, pay-per-click, PPC, responsive, responsive app, search engine optimization, seo, social media, target audience, target keywords, user engagement
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Will the Newest Social Media Trend Actually Boost Your Website Traffic? A Small Business Guide
If you’ve been scrolling through TikTok, Instagram, or YouTube lately, you’ve probably noticed one thing: short videos are everywhere. They’re fun, fast, and easy to watch. But for small businesses, they’re more than just entertainment – they’re a real opportunity … Continue reading
Posted in Marketing, Social Media, Website Traffic
Tagged boost website traffic, brand stroy, build traffic, go viral, instagram, instagram reels, organic traffic, responsive, responsive app, search engine optimization, seo, seo tools, short videos, social media trend, tiktok, tiktok clips, youtube, youtube shorts
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Struggling to Define Client Brands? Our Step-by-Step Guide for Web Designers and Marketers
🎯 GOAL: Help the client articulate their brand essence, values, and visual preferences even if they don’t know the right words. 🧩 Step 1: Ask Simple, Relatable Questions Ditch design jargon. Speak their language. 🎨 Step 2: Guide with Visual … Continue reading
Posted in Marketing, Website Design
Tagged bold, brand mission, brand personality, brand voice, branding, color palette, edgy, font, font choice, inviting, logo, logo design, modern, monimalist, tone, vibe, voice, warm
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