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Category Archives: Ask David!
Demystifying Domain Authority: Your Website’s Credibility Score
“What is Domain Authority in SEO?” In the competitive world of search engines, websites vie for that coveted top spot on the results page. But what makes one website rank higher than another? One key factor is domain authority. Domain … Continue reading
Posted in Ask David!, Search Engine Optimization (SEO), Website Traffic
Tagged backlinks, brand identity, brand reputation, competitive edge, da, domain authority, Google Search Console, google search console insights, moz, organic traffic, search engine optimization, search engine ranking, search engine results pages, seo, serps, trust, website ranking, website traffic
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Maintain SEO Power During Your Website Migration & Rebuild: A Smooth Builder Switch
“What is the process of migrating your website, doing a rebuild using the same domain with a different builder? Are there any potential issues that I need to be aware of?” Summary: Revamping your website? Don’t lose SEO juice! This … Continue reading
Should I create my own website or stick to a social media page?
That depends on your goals! Both websites and social media pages have pros and cons: Website: Social Media Page: Here are some things to consider to help you decide: In some cases, you may actually want to do both! You … Continue reading
Posted in Ask David!, Social Media
Tagged social media, social media algorithms, website vs social media
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What are the biggest mistakes made when setting up a Google Ads campaign?
There are several pitfalls to avoid when setting up a Google Ads campaign, but some of the biggest mistakes can be grouped into a few key areas: By avoiding these common mistakes, you can increase your chances of success with … Continue reading
Hyphen or No Hyphen? The Domain Name Dilemma
“Should I add a hyphen in my domain name or is it better for domain names not to include hyphens?” Crafting the perfect domain name is a right of passage for any website owner. It’s your digital storefront sign, your … Continue reading
Posted in Ask David!, Domain Names
Tagged brand identity, branding, domain, domain availability, domain name, hyphen, long keywords, seo
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What are some unconventional ways to leverage social media for brand promotion?
Social media is a dynamic landscape, and traditional methods of brand promotion can sometimes get lost in the noise. Here are some unconventional ways to leverage social media for brand promotion: 1. Partner with Micro-Influencers: Instead of chasing celebrity endorsements, … Continue reading
Posted in Ask David!, Marketing, Social Media
Tagged attract customers, brand loyalty, brand personality, brand promotion, branding, celebrity endorsements, community, gamification, micro-influencers, non-profit organizations, sense of humor, social causes, social responsibility, ugc, ugc challenges, ugc contests, user-generated content
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I’m interested in growing my social media following. What services can help?
There are two main categories of services that can help you grow your social media following: 1. Organic Growth Services: These services focus on strategies to attract followers naturally: 2. Paid Growth Services: These offer quicker follower gains, but use … Continue reading
Posted in Advertising, Ask David!, Social Media
Tagged analytics, brandwatch, buffer, content creation, content is king, data ownership, engagement, facebook ads, followers, hashtags, hootsuite, industry trends, influencer marketing, instagram ads, mention, organic traffic, social listening tools, social media, social media advertising, social media contests, social media followers, social media management, sprout social, track brand mentions, traffic analytics, transparency
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What are effective strategies for promoting an eCommerce website? Based on your experience and knowledge, what methods have been successful and which ones have not?
Here are some effective strategies for promoting an eCommerce website, drawing on both successful and unsuccessful methods: Successful Strategies: Additional Tips: Remember, the most successful strategy will depend on your specific niche, target audience, and budget. It’s important to experiment, … Continue reading
Posted in Ask David!, E-commerce, Marketing, Search Engine Optimization (SEO)
Tagged advertising, backlinks, content creation, content is king, conversion rates, customer engagement, e-commerce, e-commerce advertising, fast loading times, google ads, loading time, mobile friendly, organic traffic, pay-per-click, PPC, rsponsive, search engine optimization, seo, social media ads, social media marketing
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What are the advantages / disadvantages of replacing all the .mp4 videos on the website with .webm?
There are both advantages and disadvantages to consider when switching all your website’s videos from .mp4 to .webm format: Advantages: Disadvantages: Mitigating the Drawbacks: Providing Fallbacks with JavaScript Here’s how you can address the browser compatibility issue by offering MP4 … Continue reading
Posted in Ask David!, Website Design
Tagged browser compatibility, fallbacks, fast loading times, faster loading, mp4, reduced file size, videos, webm
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Website Design Guide: Building a User-Friendly and Engaging Site
“What website design guide is the best strategy?” This guide offers key principles and best practices to craft a website that excels in both user experience and visual appeal. 1. Planning and Foundation 2. Design Principles 3. User Experience (UX) … Continue reading →