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Recent Posts
- Thinking About Switching From WordPress? What Should You Consider Before You Move?
- The Airtable Acquisition Raises a Bigger Question: Do You Really Own the Software Your Business Runs On?
- How to Use Google Search Console’s New Generative AI Data to Improve Your SEO
- How to Update the Same Website Content on Multiple Pages at Once
- Discovered vs. Crawled Not Indexed in Google Search Console: What’s the Difference and How to Fix Each
- The Small Business Guide to Auditing Google Ads and Website Costs
- Do Professional Writers Still Need SEO in the Age of AI?
- Search Engine First vs. People First Content: Why Generic FAQ Dumps Harm Your SEO
- Looking for a Website Builder Without AI? Which One Should You Choose?
- Keyword Cannibalization: How to Find and Fix the Pages Stealing Your Own Google Traffic
- Why Great Content Gets Stuck on Page 8 (And How to Fix It)
- Why MySQL FULLTEXT Search Returns 0 Results (And How to Fix It)
- The Reality of Domain Speculation on New TLD Launches: Is It Still Worth It?
- The Hidden Domain Name Lock-In: Which Registrars Restrict Nameservers?
- Paying $10,000 a Month for SEO? Here’s How to Tell If You’re Getting Your Money’s Worth
- Introducing New WordPress Magazine Layouts in UltimateWB 9 (With Early Access)
- How to Fix the WordPress “Critical Error” on the Widgets Page After a PHP Upgrade
- The Hidden Risk of SaaS Website Builders: Lessons from the Recent Wix Outage
Categories
Tag Archives: algorithm changes
Why Google Deindexed 99% of My E-Commerce Site Overnight – And How to Fix “Crawled – Currently Not Indexed”
You log into Google Search Console (GSC) and see a vertical cliff. A WooCommerce (why didn't you use UltimateWB?!) store that held 5,000+ stable product URLs for months is suddenly down to just a handful of indexed pages. Your core catalog is completely gone. At least your homepage is left standing, you say to yourself.
You run the standard technical triage checklist:
- Robots.txt? Clean.
- Noindex tags? None. Everything is set to index, follow.
- Canonical tags? Correct and self-referencing.
Posted in E-commerce, Search Engine Optimization (SEO)
Tagged 301 redirect, algorithm changes, algorithmic filtering, bloat, bottlenecks, canonical tag, canonical tags, core updates, crawl priorities, crawl stats, crawled, crawled not indexed, database bottlenecks, deindexed, duplicate content, fast website, google algorithm penalties, Google Search Console, Googlebot, gsc, hpos, html, http errors, indexed, indexing, javascript, malware, noindex, noindex tag, pagespeed insights, performance bottlenecks, quality content, rendered html, robots.txt, security flags, seo, server log, site-wide quality signals, sitemap, soft 404, submit sitemap, technical penalty, technical seo, test live url, thin content, time to first byte, ttfb, unique value, url inspection tool, visibility, woocommerce, WordPress
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The Right Way vs. The Wrong Way to Do Programmatic SEO (pSEO)
If you’ve been tracking digital marketing trends lately, you’ve likely run across the phrase Programmatic SEO (pSEO). The pitch is incredibly seductive: instead of writing blog posts one by one, you connect a database to a page template, press a button, and instantly deploy thousands of pages targeting long-tail search terms.
Traffic multiplies overnight, you dominate the search engine results pages (SERPs), and you win.
Except, that’s exactly how you get your entire domain penalized and deindexed.
... Continue reading
Posted in Search Engine Optimization (SEO)
Tagged algorithm changes, authority, automated page generation, bloat, core web vitals, database, duplicate content, google algorithm, google algorithm penalties, Google Search Console, google search engine ranking, indexing, long-tail keywords, organic traffic, plugins, programmatic seo, pseo, scalable, scaled content abuse, search engine results pages, seo, serps, spam, thin content, third-party plugins, trust, trustworthy, url structure, visibility, webflow, WordPress
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The SEO Debate: Should You Write or Skip Meta Descriptions?
SEO is always evolving. Just when you think you've nailed best practices, something new shakes things up. The latest conversation stirring the pot? Whether you should bother writing meta descriptions at all.
That’s right - those short bits of text that show up in search engine results under your page title. For years, they’ve been a staple of on-page SEO. But now, some experts are suggesting you might be better off skipping them entirely.
Let’s break it down.
Why Some
... Continue reading
Posted in Search Engine Optimization (SEO)
Tagged algorithm changes, boost traffic, clean code, fast load times, fast-loading website, high-quality content, Jono Alderson, Mark Williams-Cook, meta description, on-page seo, performance, search engine optimization, search engine results, seo, user experience, user-friendly
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Just Got Banned from Reddit or Quora? Why You Shouldn’t Rely on Them for Traffic
If you’ve just been banned from Reddit or Quora, you’re not alone - and it can feel like a punch in the gut. These platforms are often goldmines for driving traffic, engaging with a community, and growing your brand or blog. But here’s the thing: relying solely on third-party platforms like Reddit or Quora for traffic is a risky strategy.
In this post, we’ll explore why relying heavily on Reddit or Quora for website traffic can backfire, what happens
... Continue reading
Posted in Social Media
Tagged algorithm, algorithm changes, alternative traffic sources, avoid traffic bans, ban, banned from Quora, banned from Reddit, build traffic without Quora, build traffic without Reddit, discord, diversify traffic sources, drive traffic, email marketing, engagement, evergreen, exposure, facebook, facebook group, forum, grow website traffic, instagramgoogle, mailing list, mailing list app, niche audiences, own your traffic, Quora traffic risk, reddit, Reddit traffic risk, referrals, SEO traffic tips, social media, social media ban, sustainable website traffic, third-party platforms, traffic boosters, traffic foundations, traffic strategies, viral, visibility, website traffic
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Can a Website Solely Rely on SEO for Traffic and Sales?
No, a website should not solely rely on SEO for traffic and sales. While SEO is a crucial component of any successful online presence, it has limitations and risks:
- Algorithm Updates: Search engine algorithms are constantly evolving. Changes can significantly impact search rankings, potentially reducing traffic and sales overnight.
- Competition: SEO is competitive. It can take time and effort to achieve high rankings, especially in competitive niches.
- Limited Reach: SEO primarily focuses on organic search traffic. It may not
Posted in Ask David!, Search Engine Optimization (SEO)
Tagged algorithm changes, brand authority, email marketing, google algorithm, high-quality content, influencer marketing, mailing list, mailing list app, media outreach, organic reach, organic traffic, press releases, public relations, search engine optimization, search engine ranking, seo, seo competitors
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What are the pros and cons of using Facebook for businesses in 2024?
Even though Facebook isn't the new kid on the block anymore, it still holds a strong position for businesses in 2024. Here's a breakdown of the advantages and disadvantages to consider:
Pros:
- Massive User Base: Facebook boasts the largest user base of any social media platform, giving your business immense reach potential.
- Targeted Advertising: Facebook's advertising tools allow you to target your ideal customer with laser precision based on demographics, interests, and online behavior. This can be highly effective for
Posted in Ask David!, Business, Marketing, Social Media
Tagged ad fatigue, algorithm changes, analytics, boost posts, brand building, build community, demographics, facebook, facebook business page, facebook data, facebook for business, facebook insights, older demographics, organic content, organic reach, privacy concerns, social media, targeted advertising, tiktok, user base
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