Tag Archives: twitter

Which social media platform is most effective for building a following and promoting a business?

There isn’t a single “most effective” platform – the best platform depends on your target audience and the type of business you have. Here’s a breakdown of some popular platforms and what they excel at: General Audience: Visual Content & … Continue reading →

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What are some important tips for creating an online community for a business on social media platforms like X (formerly known as Twitter) and Facebook?

Here are some key tips for building a thriving online community for your business on social media platforms like X (formerly known as Twitter) and Facebook: Lay the groundwork: Choose the right platform: Foster Engagement: Build Trust and Transparency: Long-term … Continue reading →

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Does posting your content on your Facebook page or Twitter count as backlinks for your website when you link to it? (or should I say “X” instead of Twitter?!)

No, posting your content on your Facebook page or Twitter does not count as backlinks for your website, even if you link to it. This is because social media links are typically marked as “nofollow” by search engines, which means … Continue reading →

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The Decline of Twitter for SMO

Twitter was once one of the most popular social media platforms for businesses to use for social media optimization (SMO). However, in recent years, Twitter has seen a decline in usage, and this has had a negative impact on its … Continue reading →

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Why use “WWW” for your website?

You have 2 options for the url display of your website – with the “www” in the beginning, or without the “www”, otherwise known as a “naked domain”.  That terminology itself might persuade you to lean towards the “www” version for your website, and … Continue reading →

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Google’s new Parent Company, Alphabet, opts for new tld: abc.xyz

This week Google announced that it will now be operating under a newly created parent company, named Alphabet.  Alphabet will be run by Google co-founders Larry Page and Sergey Brin – Page as CEO and Brin as president.  And Google’s … Continue reading →

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