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10 Expert Tips for Writing SEO-Friendly Blog Content

Simple illustration of a well-structured blog post document accompanied by icons representing SEO elements like research, technical optimization, visuals, and promotion.

Want your blog to rank higher and attract more readers? These 10 expert tips will help you write SEO-friendly content that gets noticed by both search engines and your audience.

1. Start with Keyword Research

Use tools like Google Keyword Planner, Ahrefs, or Ubersuggest to find keywords your target audience is searching for. Focus on a primary keyword and related secondary keywords to guide your content.

Related: Think Twice Before Using Ahrefs’ New Web Analytics: Are You Giving Away

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Does posting your content on your Facebook page or Twitter count as backlinks for your website when you link to it? (or should I say “X” instead of Twitter?!)

twitter-facebook-social-media-links

No, posting your content on your Facebook page or Twitter does not count as backlinks for your website, even if you link to it. This is because social media links are typically marked as "nofollow" by search engines, which means that search engines do not pass any link equity or "SEO value" through those links.

However, social media posts can still be beneficial for your website in a number of ways. For example, social media posts can help to:

  • Drive
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