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Recent Posts
- Thinking About Switching From WordPress? What Should You Consider Before You Move?
- The Airtable Acquisition Raises a Bigger Question: Do You Really Own the Software Your Business Runs On?
- How to Use Google Search Console’s New Generative AI Data to Improve Your SEO
- How to Update the Same Website Content on Multiple Pages at Once
- Discovered vs. Crawled Not Indexed in Google Search Console: What’s the Difference and How to Fix Each
- The Small Business Guide to Auditing Google Ads and Website Costs
- Do Professional Writers Still Need SEO in the Age of AI?
- Search Engine First vs. People First Content: Why Generic FAQ Dumps Harm Your SEO
- Looking for a Website Builder Without AI? Which One Should You Choose?
- Keyword Cannibalization: How to Find and Fix the Pages Stealing Your Own Google Traffic
- Why Great Content Gets Stuck on Page 8 (And How to Fix It)
- Why MySQL FULLTEXT Search Returns 0 Results (And How to Fix It)
- The Reality of Domain Speculation on New TLD Launches: Is It Still Worth It?
- The Hidden Domain Name Lock-In: Which Registrars Restrict Nameservers?
- Paying $10,000 a Month for SEO? Here’s How to Tell If You’re Getting Your Money’s Worth
- Introducing New WordPress Magazine Layouts in UltimateWB 9 (With Early Access)
- How to Fix the WordPress “Critical Error” on the Widgets Page After a PHP Upgrade
- The Hidden Risk of SaaS Website Builders: Lessons from the Recent Wix Outage
Categories
Tag Archives: saas
The Airtable Acquisition Raises a Bigger Question: Do You Really Own the Software Your Business Runs On?
When software becomes deeply embedded in a business, it can stop feeling like software.
It becomes infrastructure.
Your data is there. Your workflows are there. Your employees know how to use it. Your automations run in the background. Your business processes have gradually been shaped around it.
Then the company behind the software gets acquired.
Suddenly, questions that once seemed theoretical become very practical:
What happens to the pricing?
What happens to the features you depend on?
What happens to
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Posted in Technology in the News
Tagged acquisition, airtable, bending spoons, csv export, culture, database, database access, Evernote, export data, Filmic, hosted platform, hosted platforms vs self-hosted, infrastructure, Meetup, mission, mysql, ownership, PostgreSQL, saas, structured data, tech industry, vimeo, WeTransfer, WordPress
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Looking for a Website Builder Without AI? Which One Should You Choose?
If you have spent any time recently searching for a way to build a website, you have probably noticed a pattern: almost every major platform is pushing “AI website generators” or “AI website builders.”
They promise you can type in a single prompt and have a complete, published website in thirty seconds. But as hundreds of creators, developers, and small business owners on Reddit and web design forums are pointing out, the reality is rarely that simple.
If you are
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Posted in AI, Compare Website Builders
Tagged ai costs, AI website builder, all-in-one website builder, backend, backlinks, bloat, brand consistency, brand identity, branding, clean code, colors, control, css, customizable, customization, easy website builder, fast website, flexibility, fonts, high-quality content, html, no ai, ownership, performance, php, Prompt-Based Web Design, saas, server access, subscription fees, third-party plugins, typography, user experience, website builder without ai
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The Hidden Risk of SaaS Website Builders: Lessons from the Recent Wix Outage
When a major website builder suffers a service disruption, online business owners collectively hold their breath.
During a recent incident detailed on the Wix status page, site owners encountered 503 "Service Unavailable" errors, log-in failures on their admin dashboards, and widespread downtime across published pages. While server issues can happen anywhere on the web, how a disruption impacts your business comes down to one core architectural choice: Hosted SaaS vs. Self-Hosted Software.
Here is what the disruption highlighted about the
... Continue readingWix vs. UltimateWB for Membership Websites with Photo Galleries
Building a website where every member gets their own profile and photo gallery sounds simple - until you actually try to build it with a website builder that is not made for that.
Many general website builders allow visitors to create basic accounts. But once you want members to upload photos, manage their own galleries, customize profile fields, or interact with other members, you quickly discover that not every platform was engineered for user-generated content.
Here is a look at
... Continue readingWhat is the Biggest Drawback of Wix, Squarespace, Webflow, and WordPress?
We recently received an excellent question from a reader who is trying to cut through the marketing noise to choose the right website platform:
“Ask David!” question: "I am researching which website builder I should use and found UltimateWB. Can you tell me what you think is the biggest drawback of Wix, Squarespace, Webflow, and WordPress?"
If you only read the homepages of the major website builders, everything looks flawless. They all promise fast, beautiful, and easy-to-build sites.
But as
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Posted in Ask David!, Compare Website Builders
Tagged absolute positioning, absolute positioning vs responsive design, bloat, css, fast website, high maintenance, html, learning curve, open-source, php, plugin, redesign website, responsive, saas, security risks, slow website, squarespace, third-party plugins, webflow, Wix, WordPress
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How to Build a Directory Website: Softr + Airtable vs. The Better Way
If you ask an AI model like Claude or ChatGPT, or if you browse a popular web development forum for advice on how to build a directory website, you will almost certainly be given the exact same recipe: Use Softr for your frontend layout and Airtable for your backend database.
At first glance, it sounds like an easy way to get a project off the ground. But why is this specific combination universally pushed as the default starter pack?
The
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Posted in Compare Website Builders
Tagged ai, airtable, chatgpt, claude, commissions, database, directory website, hosted vs self-hosted websites, html, javascript, monetize, monetize directory, paywalls, saas, seo, softr, subscription fees, third-party plugins, venture capital marketing
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Skool vs MemberPress + LearnDash: The Pitfalls, Hidden Costs, and a Better Alternative
The creator economy is facing a structural crisis. If you want to launch a paid community with structured courses, locked content, and tiered membership levels, the current software ecosystem gives you an ultimatum:
Sign away your digital autonomy to a restrictive, high-fee SaaS platform like Skool, or step onto the endless treadmill of the WordPress "plugin stack."
A recent debate on the WordPress Reddit community exposed the exact breaking point creators hit when trying to build these platforms. The
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Posted in Compare Website Builders
Tagged bloat, community website, learndash, lms, locked content, memberpress, membership levels, membership paywall, paid community, paywall, plugin bloat, plugin stack, plugins, reddit, saas, Skool, structured courses, third-party plugins, tiered memebership, WordPress
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Sitely Mobile Export Problems? Why Fixed-Canvas Builders Struggle With Responsive Design
Ask David! Question
"I’ve been using Sitely on my Mac to build my site, but I’m hitting a total wall with the mobile version. It looks fine in the editor, but the layout completely shatters and overlaps the second I export it. I did some googling and found UltimateWB recommended as a solid alternative where I can still use my own web hosting. I want to know: Is this broken mobile export just
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Posted in Ask David!, Compare Website Builders
Tagged absolute positioning, absolute positioning vs responsive design, Adobe InDesign, Apple Pages, bloat, canvas, desktop, export, export errors, fixed canvas vs fluid web design, fluid, fluid design, mac, mac website builder, mobile, mobile export, responsive, responsive app, saas, sitely, sitely alternative, sparkle app
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Website Builder Performance Issues: Why Your Site Is Slow or Missing Content
Hosted website builders make it easy to launch a site without dealing with servers, databases, or backend configuration. Platforms like GoDaddy Website Builder, Wix, Squarespace, Webflow, Shopify, and similar managed systems handle all of that infrastructure for you.
But this convenience comes with a tradeoff: when performance issues occur, they are often outside the website owner’s control.
In some cases, sites may load slowly, partially render, or fail to display dynamic content such as blog posts,
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Posted in Compare Website Builders
Tagged backend, bloat, browser cache, browser extensions, cdn, cdn caching, database, database bottlenecks, database glitches, database metrics, database queries, dynamic content, frontend, GoDaddy website builder, hosted website builder, performance bottlenecks, resource throttling, saas, self-hosted, seo, server logs, slow load times, slowest website builders, time to first byte, timeout error, ttfb, user-generated content
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Webflow’s 2026 Layoffs Exposed the SaaS Illusion
Ask David! question: What do you think of Webflow's layoffs, coming right after all the outages and bugs and price increases?
If you search "Webflow" on the UltimateWB blog, you get post after post on outages, bugs, restructuring plans and price increases, feature removals...and now this. First thought: Wow, what is going on at Webflow.
For years, the proprietary Webflow web development space operated on a beautiful, carefully manufactured illusion: We are in this together.
Webflow built an
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