Are you a photographer, artist, or designer looking for the best website builder to showcase your portfolio professionally and flexibly? Look no further than UltimateWB Lite and UltimateWB Full – powerful, customizable, and built with creatives in mind.
You can compare UltimateWB vs. other portfolio website builders in our side-by-side comparison chart to see exactly what sets it apart. Spoiler: it’s a clear winner.
Why UltimateWB is the Best Website Builder for Creatives
Let’s dive into what makes UltimateWB the top choice for photographers, artists, and designers who want full control and premium features.
1. SEO-Friendly, Clean URLs
Unlike website builders like PhotoShelter or Zenfolio, UltimateWB offers pretty and clean URLs – a vital feature for both user experience and search engine optimization (SEO). Clean URLs make your site easier to navigate and help your pages rank higher in search engine results.
2. Hosting Freedom & Portability
UltimateWB is downloadable software, giving you the freedom to host it anywhere you choose – or let UltimateWB host it for you with free installation included. In contrast, platforms like Squarespace, Zenfolio, and PhotoShelter lock you into their hosting services.
This means:
You’re not tied to rising subscription costs
You can switch hosts without losing your site or SEO rankings
You maintain full ownership and portability of your website
3. No Limits on Pages or Storage
Unlike hosted portfolio builders that restrict you based on your hosting plan, UltimateWB gives you unlimited pages and full control of your disk space. That’s especially important for photographers and artists, whose media-rich portfolios can grow fast.
4. Built-In Mobile Responsiveness
All versions of UltimateWB come with a Responsive App, ensuring your site looks great and functions flawlessly across all devices – from desktops to smartphones.
With platforms like Squarespace and PhotoShelter, you have to choose a responsive template yourself. And Zenfolio? It doesn’t offer responsive designs at all.
5. Maximum Design Flexibility
UltimateWB empowers you with advanced customization options that other builders simply don’t offer:
Multi-level dropdown menus
Multiple headers, footers, and sidebars
A built-in Styles Manager to customize templates
These features help you create a truly unique portfolio website – something that’s often impossible on rigid platforms like Squarespace, Zenfolio, and PhotoShelter.
6. Powerful Photo Gallery & Slideshow Features
The UltimateWB Full/Lite photo gallery and slideshow app gives you unmatched control over:
Photo and thumbnail sizing
Layout formatting
Display controllers
Custom photo animations
Photo ordering
Batch uploading and editing
Batch watermarking (add your custom watermark to multiple photos at once)
Other platforms don’t come close. Squarespace and Zenfolio lack a watermarking app entirely, while PhotoShelter only allows batch watermarking on a gallery or sitewide basis – with up to a 24-hour delay.
Read: Adding Photos / Slideshows / Photo Galleries To Page Photo Section
7. Unique Mosaic Grid Collage Feature
Create dynamic, visually stunning photo/text collages with UltimateWB’s Mosaic Grid layout – a standout feature not available on most other portfolio builders.
Read: How to Create & Embed a Mosaic Grid in your Website
8. Sell Photos Securely & Create Client Areas
UltimateWB Full lets you:
Sell photos as secure digital downloads
Set up members-only or client-only sections
Other builders use insecure expiring links, or charge extra for these capabilities:
Squarespace and PhotoShelter do not support members-only areas
Zenfolio offers client areas only with a premium plan
9. Tons of Built-In Features & Apps
UltimateWB isn’t just a portfolio builder – it’s a full-featured website solution with a wide range of built-in apps for blogging, e-commerce, social media integration, and more.
👉 Explore all features on the UltimateWB Features page or see how it compares in the portfolio website builder comparison chart.
Conclusion: Why UltimateWB is the Best Website Builder for Creatives
If you’re serious about building a professional, SEO-optimized, and future-proof online portfolio, UltimateWB Full and UltimateWB Lite are unbeatable.
Whether you’re a photographer, digital artist, or graphic designer, UltimateWB gives you the freedom, flexibility, and advanced tools to showcase your work exactly how you envision it – without limits.
Are you ready to design & build your own website? Learn more about UltimateWB! We also offer web design packages if you would like your website designed and built for you.
Got a techy/website question? Whether it’s about UltimateWB or another website builder, web hosting, or other aspects of websites, just send in your question in the “Ask David!” form. We will email you when the answer is posted on the UltimateWB “Ask David!” section.