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‘SEO Optimization’: Redundant Buzz Word or Ranking Secret?

The O in SEO stands for optimization; the SEO Optimization redundancy

“SEO optimization.” Say it out loud. Doesn’t it sound like saying “PIN number” or “ATM machine”? That’s because it is - SEO already means Search Engine Optimization, so adding “optimization” again is technically repeating yourself.

But here’s the twist: tons of people actually search for “SEO optimization.” Because it’s so common, if you want to get found by those people, you need to write and rank for that phrase too.

Why Do People Say “SEO Optimization”?

It’s simple. SEO

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