Tag Archives: Uncle Herschel

Cracker Barrel is an American classic. The rocking chairs on the porch, the old-timey decor, and yes, that iconic “Uncle Herschel” leaning on a barrel - it’s a slice of Southern charm that feels familiar to millions. But earlier this year, the restaurant chain decided it was time for a change. And oh boy, did things go sideways.

The New Logo That Nobody Asked For

In 2025, Cracker Barrel unveiled a brand-new logo. Gone was Uncle Herschel, the friendly mascot