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Is publishing articles on my company page on LinkedIn good for SEO? Or is it better to post an article summary on LinkedIn, and then link to the full article on my website?
Yes, publishing articles on your company page on LinkedIn can be beneficial for your SEO. Here's why:
- Backlinks: When you link back to your website from your LinkedIn article, you're creating a backlink. Backlinks are a significant factor in search engine rankings.
- Keyword Optimization: You can incorporate relevant keywords into your article titles, headings, and content. This helps search engines understand your topic and rank your content accordingly.
- Social Signals: Shares, likes, and comments on your LinkedIn
Posted in Ask David!, Search Engine Optimization (SEO), Social Media
Tagged backlinks, call to action, domain authority, high-quality content, increased engagememt, increased visibility, linkedin, search engine optimization, search engine penalties, search engine ranking, seo, social media, social signals, user experience
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