Shopify is easier than using WordPress for e-commerce. But Shopify is more expensive, and you get more flexibility with WordPress. If you want an easy website builder that has e-commerce features built-in, with more flexibility, go with UltimateWB. Like WordPress you can download it and install on the web hosting of your choice (with Shopify you have to use their web hosting). And UltimateWB costs a lot less than Shopify.
Got a techy/website question? Whether it’s about UltimateWB or another website builder, web hosting, or other aspects of websites, just send in your question in the “Ask David!” form. We will email you when the answer is posted on the UltimateWB “Ask David!” section.