How many syllables and how many words should a domain name contain to make sure it is easy to remember and user friendly?

While there’s no one-size-fits-all answer, it is generally advised to aim for short domain name vs longer domain names. Here are some guidelines for choosing a memorable and user-friendly domain name based on syllables and words:


  • Aim for 1-3 syllables: Studies suggest this sweet spot improves memorability. Popular websites like Google (2 syllables), Twitter (2 syllables), and Amazon (3 syllables) demonstrate this concept.
  • Remember: This isn’t a hard rule. Some successful names like Wikipedia (5 syllables) prove otherwise. It’s more about flow and rhythm than strict counting.


  • Generally, fewer words are better: 1-3 words is recommended for easy recall and typing. 
  • However, clarity matters: If a longer name clearly conveys your brand or message, consider it. 

Other factors to consider:

  • Pronunciation: Easy to say and spell is crucial. Avoid unusual spellings or difficult combinations.
  • Relevance: Does the name reflect your brand or website content?
  • Uniqueness: Stand out from competitors and avoid trademarks.
  • Availability: Check if the domain name is available with your desired extension (.com, .net, etc.).

Ultimately, the best domain name is:

  • Memorable: Sticks in people’s minds and is easy to recall.
  • Brandable: Reflects your business and builds brand recognition.
  • User-friendly: Easy to type and understand.

Bonus tip: Test your domain name out on family, friends, or target audience for feedback on memorability and clarity.

I hope this helps!

Related: How to choose a domain name for your website

.com vs .us, .com vs .uk… vs Country Code Top-Level Domains (ccTLDs): Which domain extension should you choose?

Is a .com domain better for SEO?

Decoding .com vs .org: Which Domain Extension Is Right for You?

Why are all of the best domain names taken when there aren’t websites using them?

How do you check for available website domain names?

Google buys domain name

Taylor Swift, Microsoft buy .porn and .adult domain names to protect brand

Should you get .com, .org, and .net domain names – all the tld’s?

Are you ready to design & build your own website? Learn more about UltimateWB! We also offer web design packages if you would like your website designed and built for you.

Got a techy/website question? Whether it’s about UltimateWB or another website builder, web hosting, or other aspects of websites, just send in your question in the “Ask David!” form. We will email you when the answer is posted on the UltimateWB “Ask David!” section.

This entry was posted in Ask David!, Domain Names and tagged , , , , , , , , , , . Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *