{"id":8514,"date":"2026-01-19T00:41:42","date_gmt":"2026-01-19T08:41:42","guid":{"rendered":"https:\/\/www.ultimatewb.com\/blog\/?p=8514"},"modified":"2026-01-19T00:41:43","modified_gmt":"2026-01-19T08:41:43","slug":"why-you-should-remove-redundant-header-tags-from-your-web-pages","status":"publish","type":"post","link":"https:\/\/www.ultimatewb.com\/blog\/8514\/why-you-should-remove-redundant-header-tags-from-your-web-pages\/","title":{"rendered":"Why You Should Remove Redundant Header <span style=\"background-color: rgba(0, 0, 0, 0.2); color: revert; font-size: revert; font-weight: revert;\">Tags from Your Web Pages<\/span>"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/header-tags-good-page-structure-without-h1-redundancy-1200x800.jpg\" alt=\"Header tags for good page structure, without H1 redundancy\" class=\"wp-image-8519\" srcset=\"https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/header-tags-good-page-structure-without-h1-redundancy-1200x800.jpg 1200w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/header-tags-good-page-structure-without-h1-redundancy-500x333.jpg 500w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/header-tags-good-page-structure-without-h1-redundancy-768x512.jpg 768w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/header-tags-good-page-structure-without-h1-redundancy-150x100.jpg 150w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/header-tags-good-page-structure-without-h1-redundancy-800x533.jpg 800w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/header-tags-good-page-structure-without-h1-redundancy.jpg 1536w\" sizes=\"(max-width: 600px) 100vw, (max-width: 1200px) 75vw, 1200px\" \/><\/figure>\n\n\n\n<p>For a long time, <a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=seo\">SEO<\/a> tools and platforms like <a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=bing+webmaster+tools\">Bing Webmaster Tools<\/a> will flag this message:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u201cRemove redundant <code>&lt;h1&gt;<\/code> tags from the page source, so that only one <code>&lt;h1&gt;<\/code> tag exists.\u201d<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p>Why? Because having multiple <code>&lt;h1><\/code> tags can <strong>confuse both search engines and users<\/strong> about what your page is <em>really<\/em> about &#8211; even though modern search engines are more flexible than they used to be.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udccc <strong>What An <code>&lt;h1><\/code> Tag <em>Is<\/em><\/strong><\/h2>\n\n\n\n<p>The <code>&lt;h1><\/code> tag is the <strong>main heading<\/strong> of your page. It tells users <em>and<\/em> search engines, \u201cThis is the primary topic of this page.\u201d It\u2019s usually &#8211; but not always &#8211; the same as your title. With UltimateWB, we have it set up so that your chosen page title is automatically the h1 tag for your page.<\/p>\n\n\n\n<p>Related: <a href=\"https:\/\/www.ultimatewb.com\/blog\/5594\/how-to-optimize-your-website-for-both-search-engines-and-users\/\">How to Optimize Your Website for Both Search Engines and Users<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u2753 <strong>Why One <code>&lt;h1><\/code> Tag Matters<\/strong><\/h2>\n\n\n\n<p>Even though modern HTML5 technically <strong>allows multiple <code>&lt;h1><\/code> tags<\/strong>, best practice for SEO and <a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=accessibility\">accessibility<\/a> still recommends using <strong>only one<\/strong>. Here\u2019s why:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u2714\ufe0f <strong>Clear Structure for Search Engines<\/strong><\/h3>\n\n\n\n<p>A single <code>&lt;h1><\/code> makes it easier for search engines to understand the main focus of the page. Too many conflicting <code>&lt;h1><\/code> tags can dilute that signal.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u2714\ufe0f<strong> Better Accessibility<\/strong><\/h3>\n\n\n\n<p>Screen readers use <a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=heading+tags\">heading tags<\/a> to help users navigate your content. Multiple <code>&lt;h1><\/code> tags can make this navigation confusing for those using assistive technologies.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u2714\ufe0f <strong>Cleaner, Hierarchical Content<\/strong><\/h3>\n\n\n\n<p>Headings aren\u2019t just for SEO &#8211; they help organize your content for people. <code>&lt;h1><\/code> should always be your top-level heading, followed by <code>&lt;h2><\/code>, <code>&lt;h3><\/code>, and so on.<\/p>\n\n\n\n<p>Related: <a href=\"https:\/\/www.ultimatewb.com\/blog\/7120\/why-an-h1-shouldnt-come-after-an-h3-and-why-it-matters-for-seo-and-accessibility\/\">Why an H1 Shouldn\u2019t Come After an H3 \u2013 And Why It Matters for SEO and Accessibility<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\ud83d\udee0 How to Fix Redundant <code>&lt;h1><\/code> Tags<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udd0d <strong>1. Audit Your Page<\/strong><\/h3>\n\n\n\n<p>Look at the HTML source of your page (right\u2011click \u2192 <strong>View Source<\/strong>) and search for <code>&lt;h1&gt;<\/code>. If you see more than one, that\u2019s what\u2019s triggering Bing\u2019s warning.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u270f\ufe0f <strong>2. Choose One Primary <code>&lt;h1><\/code><\/strong><\/h3>\n\n\n\n<p>Decide which <code>&lt;h1><\/code> best represents the main topic of the page. This will usually be your page title or a clear headline.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udd04 <strong>3. Change Extras to Lower Headings<\/strong><\/h3>\n\n\n\n<p>Change all other <code>&lt;h1&gt;<\/code> tags to appropriate levels such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><code>&lt;h2><\/code> for major sections<\/li>\n\n\n\n<li><code>&lt;h3><\/code> for subsections<\/li>\n\n\n\n<li><code>&lt;h4><\/code> and beyond for deeper nesting<\/li>\n<\/ul>\n\n\n\n<p>For example:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>&lt;!-- Good --&gt;\n&lt;h1&gt;Main Topic of Page&lt;\/h1&gt;\n&lt;h2&gt;Subheading One&lt;\/h2&gt;\n&lt;h2&gt;Subheading Two&lt;\/h2&gt;\n\n&lt;!-- Better structured --&gt;\n&lt;h1&gt;Main Topic of Page&lt;\/h1&gt;\n&lt;h2&gt;Feature Section&lt;\/h2&gt;\n&lt;h3&gt;Detail Point&lt;\/h3&gt;\n<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udc69\u200d\ud83d\udcbb <strong>4. Update Templates or Page Builder Settings<\/strong><\/h3>\n\n\n\n<p>If your website builder layout or theme automatically inserts multiple <code>&lt;h1><\/code> tags in different areas &#8211; such as within each section &#8211; update those modules to use <code>&lt;h2><\/code> or <code>&lt;h3><\/code> instead; UltimateWB, however, follows best practices and avoids this issue entirely.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83e\udde9 <strong>Should You Always Have Just One?<\/strong><\/h2>\n\n\n\n<p>While some SEO pros argue that Google can technically handle multiple <code>&lt;h1><\/code> tags, <strong>using just one is still the best practice<\/strong> &#8211; especially if tools like Bing and many SEO analyzers flag it as a problem.<\/p>\n\n\n\n<p>That\u2019s because:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Search engines <em>do<\/em> understand multiple <code>&lt;h1><\/code> tags<\/strong><\/li>\n\n\n\n<li>But <strong>tools and user agents often expect only one<\/strong><\/li>\n\n\n\n<li>And <strong>clarity for users and accessibility stays strong when you stick with one<\/strong><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\ud83d\udcc8<strong> Bottom Line<\/strong><\/h2>\n\n\n\n<p>\u2705 Only one <code>&lt;h1&gt;<\/code> tag per page<br>\ud83c\udfaf Structure your content with <code>&lt;h2&gt;<\/code> and <code>&lt;h3&gt;<\/code> for subheads<br>\ud83d\udd0d Audit your pages regularly to catch redundant headings<\/p>\n\n\n\n<p>By cleaning up redundant <code>&lt;h1><\/code> tags, you ensure your website communicates clearly with both search engines and users &#8211; and you\u2019ll stop Bing\u2019s SEO warnings in its tracks.<\/p>\n\n\n\n<p>Related: <a href=\"https:\/\/www.ultimatewb.com\/blog\/5450\/what-factors-does-google-consider-when-ranking-websites\/\">What Factors Does Google Consider When Ranking Websites?<\/a><\/p>\n\n\n\n<p>Ready to design &amp; build your own website and work that SEO magic? Learn more about\u00a0<a href=\"https:\/\/www.ultimatewb.com\/\">UltimateWB<\/a>! We also offer\u00a0<a href=\"https:\/\/www.ultimatewb.com\/web-design-packages\">web design packages<\/a>\u00a0if you would like your website designed and built for you.<\/p>\n\n\n\n<p><em>Got a techy\/website question? Whether it\u2019s about UltimateWB or another website builder, web hosting, or other aspects of websites, just send in your question in the&nbsp;<a href=\"https:\/\/www.ultimatewb.com\/ask-david\">\u201cAsk David!\u201d form<\/a>. We will email you when the answer is posted on the UltimateWB \u201cAsk David!\u201d section.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For a long time, SEO tools and platforms like Bing Webmaster Tools will flag this message: \u201cRemove redundant &lt;h1&gt; tags from the page source, so that only one &lt;h1&gt; tag exists.\u201d Why? Because having multiple &lt;h1> tags can confuse both &hellip; <a href=\"https:\/\/www.ultimatewb.com\/blog\/8514\/why-you-should-remove-redundant-header-tags-from-your-web-pages\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[1862,5417,2350,1403,3188,3202,10,11],"class_list":["post-8514","post","type-post","status-publish","format-standard","hentry","category-search-engine-optimization-seo","tag-accessibility","tag-bing-webmaster-tools","tag-clarity","tag-h1-tags","tag-header-tags","tag-page-structure","tag-search-engine-optimization","tag-seo"],"_links":{"self":[{"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/posts\/8514"}],"collection":[{"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/comments?post=8514"}],"version-history":[{"count":4,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/posts\/8514\/revisions"}],"predecessor-version":[{"id":8520,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/posts\/8514\/revisions\/8520"}],"wp:attachment":[{"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/media?parent=8514"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/categories?post=8514"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/tags?post=8514"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}