{"id":1882,"date":"2020-07-26T04:01:24","date_gmt":"2020-07-26T11:01:24","guid":{"rendered":"https:\/\/www.ultimatewb.com\/blog\/?p=1882"},"modified":"2026-05-10T18:37:08","modified_gmt":"2026-05-11T01:37:08","slug":"why-are-website-builders-saas","status":"publish","type":"post","link":"https:\/\/www.ultimatewb.com\/blog\/1882\/why-are-website-builders-saas\/","title":{"rendered":"Why are website builders SaaS?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\">    <picture>\n                <source type=\"image\/webp\" srcset=\"https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-150x100.webp 150w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-500x333.webp 500w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-610x407.webp 610w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-800x533.webp 800w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-1200x800.webp 1200w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system.webp 1536w\" sizes=\"(max-width: 767px) 100vw, (max-width: 1200px) 90vw, 70vw\">\n                <img src=\"https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system.jpg\" \n             srcset=\"https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-150x100.jpg 150w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-500x333.jpg 500w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-610x407.jpg 610w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-768x512.jpg 768w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-800x533.jpg 800w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system-1200x800.jpg 1200w, https:\/\/www.ultimatewb.com\/blog\/wp-content\/uploads\/saas-website-builder-vs-self-hosted-flexible-system.jpg 1536w\" \n             sizes=\"(max-width: 767px) 100vw, (max-width: 1200px) 90vw, 70vw\" \n             width=\"1536\" \n             height=\"1024\" \n             alt=\"SaaS website builder vs self-hosted flexible system\" \n             loading=\"lazy\" \n              \n             decoding=\"async\" \n             class=\"wp-image-9438\" >\n    <\/picture>\n    <\/figure>\n\n\n\n<p>Not all website builders are SaaS. <\/p>\n\n\n\n<p>\u201cSaaS\u201d (Software as a Service) is a business model where software is accessed through a subscription instead of a <a href=\"https:\/\/www.ultimatewb.com\/buy\">one-time purchase<\/a>. In most SaaS website builders, your website is also hosted on the provider\u2019s servers and runs only while your subscription is active.<\/p>\n\n\n\n<p>But SaaS is not a technical requirement for building websites &#8211; it is a business model choice. Some platforms are open-source, others are self-hosted, and some, like <strong><a href=\"https:\/\/www.ultimatewb.com\">UltimateWB<\/a><\/strong>, provide flexible <a href=\"https:\/\/www.ultimatewb.com\/domain-names-web-hosting\">hosting<\/a> options so you are not locked into a single environment.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Shift from Ownership to Subscription<\/strong><\/h2>\n\n\n\n<p>To understand why website builders moved this way, look at the broader history of software. <strong>Once upon a time, you bought software once and you owned it.<\/strong> Tools like Adobe Photoshop, <a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=dreamweaver\">Dreamweaver<\/a>, Outlook Express, and Microsoft Word used to be one-time purchases. You installed them on your computer, and they were yours to use indefinitely without a monthly bill.<\/p>\n\n\n\n<p>Today, those same tools have shifted to the SaaS model. You don&#8217;t &#8220;buy&#8221; Word or Photoshop anymore; you rent them. Website builders followed this same trend, turning what used to be a standalone tool into a recurring service.<\/p>\n\n\n\n<p>Related: <a href=\"https:\/\/www.ultimatewb.com\/blog\/8620\/webflows-client-seats-complicate-ownership-how-ultimatewb-gives-control-back\/\">Webflow\u2019s Client Seats Complicate Ownership \u2013 How UltimateWB Gives Control Back<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.ultimatewb.com\/blog\/8137\/do-you-really-own-your-wordpress-website\/\">Do you really own your WordPress website?<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What the SaaS Model Means for Your Website<\/strong><\/h2>\n\n\n\n<p>In a typical SaaS website builder, software and hosting are bundled into one service. This usually means:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Recurring Fees:<\/strong> You pay monthly or yearly to keep your site active.<\/li>\n\n\n\n<li><strong>Hosted Environment:<\/strong> Your website runs on the provider\u2019s infrastructure.<\/li>\n\n\n\n<li><strong>Centralized Management:<\/strong> Updates, features, and security are controlled by the platform.<\/li>\n<\/ul>\n\n\n\n<p>This structure is designed to simplify website creation, but it effectively links your website&#8217;s existence to your ongoing subscription.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why SaaS Became the Dominant Model<\/strong><\/h2>\n\n\n\n<p>SaaS became widely used in website builders due to both business and practical reasons:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Predictable Revenue:<\/strong> Subscription pricing creates ongoing income instead of one-time sales.<\/li>\n\n\n\n<li><strong>Simplified Maintenance:<\/strong> Updates and infrastructure are managed centrally for all users.<\/li>\n\n\n\n<li><strong>Ease of Use:<\/strong> Users don\u2019t need to configure servers or manage installations.<\/li>\n\n\n\n<li><strong>Scalability:<\/strong> Platforms can support large numbers of users with one system.<\/li>\n<\/ul>\n\n\n\n<p>These advantages made SaaS the standard model for many modern website builders.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Breaking the Bundle: SaaS vs. Flexible Systems<\/strong><\/h2>\n\n\n\n<p>So which website builders don&#8217;t follow the SaaS approach?<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=open-source\">Open-Source<\/a> Systems<\/strong> Platforms like <a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=wordpress\">WordPress<\/a>, <a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=joomla\">Joomla<\/a>, or <a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=magento\">Magento<\/a> allow you to install software independently and choose your own hosting provider. This provides more control but also requires more technical management.<\/p>\n\n\n\n<p><strong>Flexible Website Builders: <\/strong><a href=\"https:\/\/www.ultimatewb.com\">UltimateWB<\/a> separates the software from the hosting decision. Instead of being locked into one environment, you can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/www.ultimatewb.com\/domain-names-web-hosting\">Host on UltimateWB servers<\/a><\/strong> for a managed setup, while also having full access to your cPanel hosting account.<\/li>\n\n\n\n<li><strong>Host on your own server<\/strong> &#8211; you just need to set it up to meet the minimum <a href=\"https:\/\/www.ultimatewb.com\/server-requirements\">Server Requirements<\/a>.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.ultimatewb.com\/cloud-website-builder\">Use UltimateWB Cloud plans<\/a><\/strong> which bundles the website builder with hosting &#8211; this is like the other SaaS website builders, except that with UltimateWB you can upgrade to ownership and full access.<\/li>\n\n\n\n<li><strong>Move or scale hosting<\/strong> as needed with either option.<\/li>\n<\/ul>\n\n\n\n<p>This allows more <a href=\"https:\/\/www.ultimatewb.com\/blog\/?s=flexibility\">flexibility<\/a> in how and where your website is deployed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why This Distinction Matters<\/strong><\/h2>\n\n\n\n<p>The difference between SaaS and non-SaaS systems comes down to how tightly software and hosting are connected.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>SaaS models<\/strong> bundle software, hosting, and updates into a single subscription system.<\/li>\n\n\n\n<li><strong>Flexible or self-hosted systems<\/strong> separate software from hosting, giving users more control.<\/li>\n<\/ul>\n\n\n\n<p>SaaS prioritizes simplicity and convenience. Flexible systems prioritize control and deployment freedom.<\/p>\n\n\n\n<p>Related: <a href=\"https:\/\/www.ultimatewb.com\/blog\/6960\/why-so-many-businesses-are-switching-from-hosted-platforms-to-self-hosted-builders\/\">Why So Many Businesses Are Switching from Hosted Platforms to Self-Hosted Builders<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">In <strong>Summary<\/strong><\/h2>\n\n\n\n<p>Website builders are often SaaS because the subscription model is scalable, predictable, and easy to manage for the companies that run them.<\/p>\n\n\n\n<p>So when people ask <strong>why are website builders SaaS<\/strong>, the answer is simple: it\u2019s a business model designed for recurring revenue and centralized control. However, as open-source platforms and flexible systems like <strong><a href=\"https:\/\/www.ultimatewb.com\">UltimateWB<\/a><\/strong> show, hosting and software do not have to be tied to a single subscription-based environment.<\/p>\n\n\n\n<p><em>Got a techy\/website question? Whether it\u2019s about UltimateWB or another website builder, web hosting, or other aspects of websites, just send in your question in the&nbsp;<a href=\"https:\/\/www.ultimatewb.com\/ask-david\">\u201cAsk David!\u201d form<\/a>. We will email you when the answer is posted on the UltimateWB \u201cAsk David!\u201d section.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Not all website builders are SaaS. \u201cSaaS\u201d (Software as a Service) is a business model where software is accessed through a subscription instead of a one-time purchase. In most SaaS website builders, your website is also hosted on the provider\u2019s &hellip; <a href=\"https:\/\/www.ultimatewb.com\/blog\/1882\/why-are-website-builders-saas\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1034],"tags":[229,157,1116,6253,524,371,960,3299,6499,638,1177,639,1386,77,109],"class_list":["post-1882","post","type-post","status-publish","format-standard","hentry","category-ask-david","tag-dreamweaver","tag-flexibility","tag-flexible-website-builder","tag-hosted-platform","tag-hosted-website-builder","tag-joomla","tag-magento","tag-open-source-2","tag-ownership","tag-saas","tag-saas-website-builder","tag-software-as-a-service","tag-subscription","tag-website-builder","tag-wordpress"],"_links":{"self":[{"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/posts\/1882"}],"collection":[{"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/comments?post=1882"}],"version-history":[{"count":9,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/posts\/1882\/revisions"}],"predecessor-version":[{"id":9440,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/posts\/1882\/revisions\/9440"}],"wp:attachment":[{"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/media?parent=1882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/categories?post=1882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ultimatewb.com\/blog\/wp-json\/wp\/v2\/tags?post=1882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}