Search Results for: sitemap

WordPress 7.1 Broke WP Rocket: The Fatal Error and the Plugin Problem

Fatal TypeError reported to WP Rocket plugin, occuring from WordPress 7.1 alpha upgrade

WordPress 7.1 was released on August 19, 2026. Soon afterward, websites running WP Rocket began experiencing a fatal PHP error that could take the entire website offline, including the WordPress administration area.

WP Rocket released a fix the next day.

But the incident has become more than a story about one plugin needing an update. The problem had been publicly reported on GitHub to WP Rocket on July 6, while WordPress 7.1 was still in development. The report included

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Thinking About Switching From WordPress? What Should You Consider Before You Move?

Website migration from WordPress to UltimateWB

Ask David!

I'm thinking about switching from WordPress to another platform.
It's not a complicated website, but over the years, I've had to add many plugins, for SEO, security, backups, forms, page building, etc. It feels like my website is living in an old house, and we're just waiting for the roof to leak, or something to break. I've been googling for discussions about migrating away from WordPress and found UltimateWB. Most other discussions I've found are the opposite, and

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How to Use Google Search Console’s New Generative AI Data to Improve Your SEO

Google Search Console, Generative AI, Performance Search Results page, comparing 24-hour-period from today and yesterday, with AI impressions increasing

If you run a website, you’ve probably noticed a massive shift in how people find information online. Between AI Overviews at the top of search results and interactive search interfaces like AI Mode, traditional organic search traffic patterns are changing fast.

For a long time, site owners had no clear way to measure this visibility. Google addressed this gap by introducing dedicated Generative AI performance reporting inside Google Search Console (GSC). If the update has rolled out to your Search

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Discovered vs. Crawled Not Indexed in Google Search Console: What’s the Difference and How to Fix Each

Infographic detailed the differences between the Discovered vs Crawled page status on Google Search Console and how to fix the issue to get indexed

When you log into Google Search Console (GSC) to check your site’s coverage, it can be very frustrating to find your URLs shoved into the "Not Indexed" bucket. But pay close attention to the specific reason GSC provides.

Two of the most common - and easily confused - statuses are "Discovered - currently not indexed" and "Crawled - currently not indexed."

While they might sound like minor variations of the same problem, they point to two completely different stages in

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Do Professional Writers Still Need SEO in the Age of AI?

Professional writer working on a laptop, contemplating website content and SEO strategy

With AI tools flooding the web with generic, automated content, many professional writers are asking the same question: If you have 10+ years of writing experience, do you still need to learn SEO to stay relevant?

The short answer is no - you don't need to become a technical SEO engineer. But you do need to understand content SEO: how people search, what they are actually looking for, and how modern search engines and AI assistants discover and understand

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Why Great Content Gets Stuck on Page 8 (And How to Fix It)

Trying to move for page 8 to page 1 of the Google search engine rankings

You’ve poured time and effort into building a clean website. Your product is superior to what’s on the market, your articles directly answer user questions, and yet when you search for your core target keywords, you're stuck on Page 7 or 8.

When you ask for help, most SEO agencies hand you a cookie-cutter retainer proposal: monthly blog posts you don't need, broad "site optimizations," or generic link-building packages that don't address your actual problem.

If your site is already

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Paying $10,000 a Month for SEO? Here’s How to Tell If You’re Getting Your Money’s Worth

SEO cost vs value, evaluating transparency, strategy, results, and ROI

SEO can be expensive.

It's not uncommon for businesses to pay anywhere from a few hundred dollars to well over $10,000 per month for SEO services. Large companies in highly competitive industries often spend even more.

So is that money well spent?

Sometimes, absolutely.

Other times... not so much.

The difference usually isn't the price - it's whether the work being done actually moves the business forward.

A recent discussion on an online marketing forum caught our attention. An in-house

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How to Fix Crawl Budget Waste and “Crawled – Currently Not Indexed” in Google Search Console

Google Search Console Page Indexing Report showing
This is an example of wasting your Googlebot crawl budget on thousands of dynamic search pages.

If you've opened the Google Search Console (GSC) Page Indexing report recently and discovered thousands of URLs stuck in the "Crawled – currently not indexed" status, it's easy to assume something is wrong with your content.

Is the content too thin? Is Google penalizing your site? Did an algorithm update hurt your rankings?

In many cases, the answer is much less dramatic: your

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Why Google Deindexed 99% of My E-Commerce Site Overnight – And How to Fix “Crawled – Currently Not Indexed”

Google Search Console stats for e-commerce website, showing a spike in deindexed pages, moved to crawled, currently not indexed

You log into Google Search Console (GSC) and see a vertical cliff. A WooCommerce (why didn't you use UltimateWB?!) store that held 5,000+ stable product URLs for months is suddenly down to just a handful of indexed pages. Your core catalog is completely gone. At least your homepage is left standing, you say to yourself.

You run the standard technical triage checklist:

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How to Check Clicks, Impressions, and Rankings for a Specific URL in Google Search Console

Google Search Console Performance report showing the Add Filter menu for filtering statistics by page URL.
Google Search Console's Add Filter feature lets you view clicks, impressions, rankings, and queries for a specific page.

There's a little "secret door" inside Google Search Console (GSC) that a surprising number of website owners don't know about.

Most people use Search Console to check whether their pages are indexed, submit sitemaps, or investigate crawl errors. They know where to find the Pages report and the URL Inspection tool. But when it comes to answering one of the

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