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Search Results for: linkedin
Is publishing articles on my company page on LinkedIn good for SEO? Or is it better to post an article summary on LinkedIn, and then link to the full article on my website?
Yes, publishing articles on your company page on LinkedIn can be beneficial for your SEO. Here's why:
- Backlinks: When you link back to your website from your LinkedIn article, you're creating a backlink. Backlinks are a significant factor in search engine rankings.
- Keyword Optimization: You can incorporate relevant keywords into your article titles, headings, and content. This helps search engines understand your topic and rank your content accordingly.
- Social Signals: Shares, likes, and comments on your LinkedIn
Posted in Ask David!, Search Engine Optimization (SEO), Social Media
Tagged backlinks, call to action, domain authority, high-quality content, increased engagememt, increased visibility, linkedin, search engine optimization, search engine penalties, search engine ranking, seo, social media, social signals, user experience
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LinkedIn, eHarmony social networking sites hacked, passwords leaked, poor security
LinkedIn, a popular professional social networking website, and eHarmony, a paid subscription social networking dating site, both confirmed Wednesday their sites have been hacked. The breach in the database security was found when the hacker(s) posted the list of 8 million encrypted passwords on a hacker forum, asking for help to break the encryption code.
According to Sophos security reports, more than 60% of the passwords have already been cracked. Tech news site Ars Technica said it found about
... Continue readingHow to Diagnose a Sudden Traffic Drop: The Technical SEO Checklist
A founder or developer logs into their website dashboard, sees a cliff-like drop in the traffic charts, and instantly panics. The immediate accusation almost always targets the exact same phantom: “Google penalized us!”
Before you start ripping apart your content, changing URL structures, or panic-hiring an expensive recovery agency, take a deep breath.
Most sudden traffic drops are not Google penalties. Jumping to conclusions usually leads to changing random SEO settings out of desperation, which can often break a
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Posted in Search Engine Optimization (SEO), Website Traffic
Tagged 301 redirect, 404 errors, canonical tags, data tracking glitch, database optimization, disallow, disavow toxic backlinks, email blacklist, google ads, google algorithm penalties, google analytics, google penalties, Google Search Console, Googlebot, gsc, linkedin ads, mail reputation tools, Meta advertising, migration error, MXToolbox, noindex, organic traffic, paid ads, robots.txt, seo, server failure, sitemap, thin content, traffic drop, visbility, xml, xml sitemap
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The 30-Minute Job Interview That Steals Your Entire Hard Drive
If you're looking for freelance development work on Reddit, LinkedIn, Upwork, or similar platforms, be careful. Scammers are increasingly disguising malware as coding assessments and technical interviews. What appears to be a simple GitHub repository for a 30-minute coding test may actually be an attempt to get you to execute malicious code on your own machine.
The setup looks completely legitimate. A recruiter or startup founder reaches out with what appears to be a freelance opportunity. The interview
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Posted in Technology in the News
Tagged coding, developer, downloads, freelancer, GitHub, linkedin, malicious code, malware, phishing, plugins, reddit, reputation, sandbox, scammer, tech interviews, third-party code, third-party plugins, trust, upwork, virtual machines, vm
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What is the difference between advertising and marketing?
While people often use the terms interchangeably, they represent two different scales of business strategy. In short, marketing is the entire process of getting a product to market, while advertising is a specific component of that process.
1. The Big Picture: Marketing
Marketing is the umbrella term for the collective steps a business takes to understand its customers and build a relationship with them. It is a long-term, ongoing strategy that starts before a product is even created.
It is
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Posted in Advertising, Business, Marketing
Tagged advertising, advertising vs marketing, bounce rate, bounce rates, brand identity, branding, business strategy, click-through rates, concept validation, customer support, data analysis, google ads, market pulse test., market research, marketing, place, pr, price, print media, product, promotion, public relations, smoke testing, social media, social media ads
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Are Personal Websites Still Worth It? Why Ownership Still Wins in the AI Era
There’s a question that keeps resurfacing in different forms:
Are personal websites still worth it?
It shows up in slightly different searches:
- “do I need a personal website anymore”
- “are websites still relevant”
- “is it worth having a personal site in 2026”
And underneath all of them is the same assumption:
If social platforms and AI handle discovery, does owning a website still matter?
The short answer is yes - but not for the reasons most people think.
The longer
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Posted in Ask David!, Social Media
Tagged ai optimization, AI search, aio, AIO optimization, algorithm, are websites still worth it, audience retention, brand positioning, build trust, content consumption, conversion, convert leads, creator economy, customer retention, digital branding, email marketing, engagement, generative engine optimization, geo, GEO optimization, instagram, linkedin, mailing list, medium, ownership, personal websites, search engine optimization, seo, seo strategy, social media, social platform, substack, trustworthy, twitter, user retention, visibility, website ownership, youtube
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How to Build an Effective Social Media Strategy for Your Business or Website
Social media is one of the most powerful tools for growing your brand, attracting customers, and building a loyal community. But without a clear strategy, your efforts can feel scattered, inconsistent, or ineffective. A well-planned social media strategy helps you align your content with your business goals, reach the right audience, and measure results.
Here’s a step-by-step guide to creating an effective social media strategy for your company or website.
1. Define Your Goals
Start by determining what you want
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Posted in Social Media
Tagged audience, audience targeting, awareness, boost sales, brand awareness, branding, business social media, community building, content strategy, conversions, educational content, engagement, facebook, grow online presence, guides, impressions, instagram, interactive contentn, lead generation, linkedin, polls, promotional content, quizzes, reach, social media, social media marketing, social media metrics, social media planning, social media strategy, social media tips, storytelling, tiktok, tips, trust, tutorials, twitter, website marketing, website traffic, x, youtube
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Limited Time for Marketing – Should You Focus on YouTube or Blog Posts in 2026?
Every business eventually hits the same problem:
There are only so many hours in the day.
You know content marketing matters. You know consistency matters. You know building an audience matters.
But if you are already juggling:
- client work
- product development
- customer support
- operations
- website maintenance
- social media
then creating content can start feeling impossible.
Related: How to Find a Website Builder with Low Maintenance Requirements
That leads to a common question:
If you only have time for one, should
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Posted in Ask David!, Marketing
Tagged attract leads, blog vs YouTube marketing, boost engagement, boost seo, branding, build authority, build traffic, build trust, content marketing for business, conversion, digital marketing tips, engagement, generate leads, google search, google search results, grow your brand, lead generation strategies, limited time marketing strategy, linkable content, maximize reach, organic traffic, seo, SEO for businesses., skimmable content, social media, trustworthy, video vs blog, youtube, youtube videos
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Why Agencies Should Leverage YouTube: Long-Term Marketing Goldmine
Introduction: YouTube Isn’t Just Video, It’s an Asset
Agencies often pour energy into Instagram, TikTok, and LinkedIn, chasing short-term engagement. But YouTube remains one of the most underutilized platforms with the highest long-term ROI. Unlike ephemeral social posts, YouTube videos continue generating traffic, leads, and brand authority months or even years after publication.
For agencies, this means every video is more than content - it’s a lasting marketing asset that works around the clock.
Related: What are
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Posted in Marketing
Tagged agency growth tips, analytics, audience retention, authority, behind-the-scenes, brand authority, branding, build trust, captions, case studies, click-through rates, content marketing, conversions, convert leads, descriptions, digital marketing agency, discovery, drive traffic, engagement, generate leads, generate traffic, humanize, instagram, lead generation, linkedin, long-tail traffic, long-term marketing, loyal audience, marketing, niche, provide value, reliability, roi, seo, SEO for YouTube, social media, tags, tiktok, titles, trust, tutorials, video marketing strategies, youtube, youtube algorithm, YouTube marketing for agencies
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How to Check How Your Web Page or Blog Post is Ranking in Google
If you’ve published a web page or blog post, knowing how it’s performing in search engines is key to improving traffic and SEO. Fortunately, there are several ways to check your ranking. This guide will walk you through the most effective methods.
1. Use Google Search to Check Rankings: Manual Tracking
The simplest way to see how your web page or blog post is performing is to search for it directly. This also allows you to track rankings over
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Posted in Search Engine Optimization (SEO), Website Traffic
Tagged ahrefs, average position, backlinks, blog post ranking, boost traffic, clear cache, click-through rate, clicks, content marketing, content strategy, ctr, featured snippets, google analytics, Google Search Console, google search engine ranking, gsc, impressions, incognito, keyword performance, keyword rankings, keyword tracking, keywords, moz, organic traffic, personalized search, private browsing window, queries, semrush, seo tips, seo tools, target keywords, ubersiggest, web page ranking, website traffic
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