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Search Results for: 301 redirect
When do you use a 301 redirect vs 410 redirect?
Choose a 301 Redirect when:
- The content has moved permanently: You've simply relocated the page to a new URL.
- You want to preserve SEO value: 301 redirects pass most of the link equity and ranking signals from the old URL to the new one.
- A relevant replacement exists: The old page has a clear and related counterpart on your website.
Choose a 410 Response when:
- The content is permanently gone: The page has been deleted and will never return.
- No
Does Google have a 410 redirect budget?
The concept of a fixed "410 redirect budget" for websites is not a formally defined term by Google. However, the number of 410 (Gone) responses in your .htaccess file can indirectly impact your website's SEO in a few ways:
- Crawl Budget: While not a strict budget, search engines like Google have a finite amount of resources to crawl and index your website. Excessive 410 responses can signal to the search engine that these pages are no longer relevant, potentially diverting
Posted in Ask David!, Search Engine Optimization (SEO), Website Design
Tagged 410 redirect, bloat, bounce rate, broken links, duplicate content, fast loading times, high-quality content, htaccess, redirect, search engine optimization, search engine ranking, seo, slow website, technical seo, user engagement, user experience, website health
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Discovered vs. Crawled Not Indexed in Google Search Console: What’s the Difference and How to Fix Each
When you log into Google Search Console (GSC) to check your site’s coverage, it can be very frustrating to find your URLs shoved into the "Not Indexed" bucket. But pay close attention to the specific reason GSC provides.
Two of the most common - and easily confused - statuses are "Discovered - currently not indexed" and "Crawled - currently not indexed."
While they might sound like minor variations of the same problem, they point to two completely different stages in
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Posted in Search Engine Optimization (SEO)
Tagged backlinks, crawl budget, crawled - currently not indexed, crawler, currently not indexed, discovered - currently not indexed, discovered vs crawled, domain authority, Google Search Console, Googlebot, gsc, internal linking, internal links, seo, seo missteps, seo tips, sitemap, xml sitemap
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Keyword Cannibalization: How to Find and Fix the Pages Stealing Your Own Google Traffic
When multiple pages on your website target the same keyword or search intent, you aren't doubling your chances of ranking. You're forcing Google to guess which page is the authority.
In our previous guide, Why Great Content Gets Stuck on Page 8 (And How to Fix It), we highlighted how overlapping content can silently cap your rankings. While some debate whether this is a Real SEO Issue or an Overblown Myth, the practical reality is simple: spreading search
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You’ve poured time and effort into building a clean website. Your product is superior to what’s on the market, your articles directly answer user questions, and yet when you search for your core target keywords, you're stuck on Page 7 or 8.
When you ask for help, most SEO agencies hand you a cookie-cutter retainer proposal: monthly blog posts you don't need, broad "site optimizations," or generic link-building packages that don't address your actual problem.
If your site is already
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Posted in Search Engine Optimization (SEO)
Tagged 301 redirects, authority, backlinks, bounce rates, crawl, domain authority, fast website, Google Search Console, high-quality content, indexed pages, internal linking, keyword cannibalization, long-tail keywords, mobile-friendly, pogo-sticking, search intent, search signals, seo, seo tips, site structure, target keywords, topical authority, trust signals, user experience, user satisfaction, website optimization
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Why Google Deindexed 99% of My E-Commerce Site Overnight – And How to Fix “Crawled – Currently Not Indexed”
You log into Google Search Console (GSC) and see a vertical cliff. A WooCommerce (why didn't you use UltimateWB?!) store that held 5,000+ stable product URLs for months is suddenly down to just a handful of indexed pages. Your core catalog is completely gone. At least your homepage is left standing, you say to yourself.
You run the standard technical triage checklist:
- Robots.txt? Clean.
- Noindex tags? None. Everything is set to index, follow.
- Canonical tags? Correct and self-referencing.
Posted in E-commerce, Search Engine Optimization (SEO)
Tagged 301 redirect, algorithm changes, algorithmic filtering, bloat, bottlenecks, canonical tag, canonical tags, core updates, crawl priorities, crawl stats, crawled, crawled not indexed, database bottlenecks, deindexed, duplicate content, fast website, google algorithm penalties, Google Search Console, Googlebot, gsc, hpos, html, http errors, indexed, indexing, javascript, malware, noindex, noindex tag, pagespeed insights, performance bottlenecks, quality content, rendered html, robots.txt, security flags, seo, server log, site-wide quality signals, sitemap, soft 404, submit sitemap, technical penalty, technical seo, test live url, thin content, time to first byte, ttfb, unique value, url inspection tool, visibility, woocommerce, WordPress
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The Danger of Premature Site Pruning
One of the biggest mistakes new website owners make is assuming that fewer pages automatically means higher quality.
They open Google Search Console, see warnings, discover that some SEO influencer recommends deleting "low-value" pages, and suddenly they're on a mission to clean house. Tag pages disappear. Archives vanish. They slap noindex tags across entire sections of their site.
The result is often the exact opposite of what they intended.
Instead of improving rankings, they erase the very signals that
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Posted in Search Engine Optimization (SEO)
Tagged 301 redirect, authority, backlinks, build authority, canonical tags, crawl paths, duplicate content, engagement, Google Search Console, Googlebot, internal links, long-tail traffic, low-value pages, noindex, search engine ranking, seo, site pruning, stability, topical authority, topical relevance, trust signals, user experience, visibility
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When Google Search Console “Black-Holes” a Single URL (While New Posts Index Perfectly)
If you log into Google Search Console (GSC) and see that a specific, brand-new blog post is stuck in a ghost state - showing completely undetected, not in the sitemap, and not crawled - it is incredibly frustrating. It feels even more bizarre when you publish a subsequent post right after it, and that newer post indexes completely normally within hours.
If your website layout is clean, fast, and optimized with server-side code (like the UltimateWB integrated WordPress blog system),
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